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Mark Zbaracki

Observed names: Mark J Zbaracki, Mark J. Zbaracki, Mark J. Zbaracki, Zbaracki, Mark
ORCID: 0000-0003-2436-1604
Observed ORCID: 0000-0003-2436-1604
OpenAlex ID: A5000500012
Strategic decision making
1992 · Kathleen M. Eisenhardt, Mark J. Zbaracki · Strategic Management Journal · 1,727
The Rhetoric and Reality of Total Quality Management
1998 · Mark J. Zbaracki · Administrative Science Quarterly · 909
Managerial and Customer Costs of Price Adjustment: Direct Evidence from Industrial Markets
2004 · Mark J. Zbaracki, Mark Ritson, et al. · The Review of Economics and Statistics · 530
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Pricing process as a capability: a resource‐based perspective
2003 · Shantanu Dutta, Mark J. Zbaracki, et al. · Strategic Management Journal · 391
When Truces Collapse: A Longitudinal Study of Price-Adjustment Routines
2010 · Mark J. Zbaracki, Mark Bergen · Organization Science · 239
Pricing as a Strategic Capability
2003 · Shantanu Dutta, Mark Bergen, et al. · RePEc: Research Papers in Economics · 86
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The Anatomy of a Price Cut: Discovering Organizational Sources of the Costs of Price Adjustment
2006 · Mark Zbaracki, Mark E. Bergen, et al. · SSRN Electronic Journal · 60
Shattering the Myth of Costless Price Changes
2003 · Mark Bergen, Mark Ritson, et al. · European Management Journal · 54
Noise as Signal in Learning from Rare Events
2018 · David Maslach, Oana Branzei, et al. · Organization Science · 43
Managerial and Customer Costs of Price Adjustment: Direct Evidence from Industrial Markets
2003 · Mark Zbaracki, Mark Ritson, et al. · SSRN Electronic Journal · 38
Pricing strategies and pricing capabilities
2011 · Magnus Johansson, Niklas Hallberg, et al. · Journal of Revenue and Pricing Management · 37
The Politics of Learning from Rare Events
2021 · Claus Rerup, Mark J. Zbaracki · Organization Science · 27
Beyond the Cost of Price Adjustment: Investments in Pricing Capital
2005 · Mark Zbaracki, Mark E. Bergen, et al. · SSRN Electronic Journal · 27
Shattering the Myth of Costless Price Changes: Emerging Perspectives on Dynamic Pricing
2004 · Mark E. Bergen, Shantanu Dutta, et al. · SSRN Electronic Journal · 22
A sociological view of costs of price adjustment: contributions from grounded theory methods
2007 · Mark J. Zbaracki · Managerial and Decision Economics · 12
Pricing process as a capability : a case study
2001 · Shantanu Dutta, Mark Zbaracki, et al. · Marketing Science Institute eBooks · 12
Managing Market Attention
2015 · Mark J. Zbaracki, Mark Bergen · Emerald Group Publishing Limited eBooks · 5
Success, Failure, and the Race of Truth
2006 · Mark J. Zbaracki · Journal of Management Inquiry · 2
Truth, Beauty, and Justice in Models of Social Action
2021 · Mark J. Zbaracki, Lee Watkiss, et al. · Emerald Group Publishing Limited eBooks · 1
Book Review: Alessandro Lomi and J. Richard Harrison (Eds.) Research in the Sociology of Organizations, vol. 36: The Garbage Can Model of Organizational Choice: Looking Forward at Forty
2014 · Mark J. Zbaracki · Organization Studies · 1
The Three Capitals of Pricing – Human, Systems and Social Capital
2005 · Mark Ritson, Mark Zbaracki, et al. · RePEc: Research Papers in Economics · 1
When Data Scientists Meet Domain Experts: Artificial Intelligence, Epistemic Conflict, and Knowledge Transformation
2026 · Mayur Joshi, Ning Su, et al. · Organization Science
When Artificial Intelligence Meets Organizational Intelligence
2026 · Mayur Joshi, Mark J. Zbaracki · Academy of Management Proceedings
When Data Enters the Garbage Cans
2025 · Chakraborty, Saurav, Joshi, Mayur P, et al. · Journal of the Association for Information Systems
Book Review Essay: The Beauty of Competition? David Stark (ed). The Performance Complex: Competition and Competitions in Social Life and Stefan Arora-Jonsson, Nils Brunsson, Raimund Hasse, and Katarina Langerström (eds). Competition: What It Is and Why It Happens
2022 · Mark J. Zbaracki · Administrative Science Quarterly
Works count: 45
Citation count: 4,224
H-index: 14
I10-index: 16
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