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Kyle B. Murray

Observed names: Kyle B Murray, Kyle Murray, Murray, Kyle, Murray, Kyle B, Murray, Kyle B., Murray, Kyle B., (Kyle Bayne)
ORCID: 0000-0003-1961-8161
Observed ORCID: 0000-0003-1961-8161
OpenAlex ID: A5001063231
Explaining Cognitive Lock-In: The Role of Skill-Based Habits of Use in Consumer Choice
2007 · Kyle B. Murray, Gerald Häubl · Journal of Consumer Research · 262
The effect of weather on consumer spending
2009 · Kyle B. Murray, Fabrizio Di Muro, et al. · Journal of Retailing and Consumer Services · 226
Preference Construction and Persistence in Digital Marketplaces: The Role of Electronic Recommendation Agents
2003 · Gerald Häubl, Kyle B. Murray · Journal of Consumer Psychology · 219
An Arousal Regulation Explanation of Mood Effects on Consumer Choice
2012 · Fabrizio Di Muro, Kyle B. Murray · Journal of Consumer Research · 165
The Role of Arousal in Congruity-Based Product Evaluation
2014 · Theodore J. Noseworthy, Fabrizio Di Muro, et al. · Journal of Consumer Research · 159
Feeling the values: How pride and awe differentially enhance consumers’ sustainable behavioral intentions
2023 · Li Yan, Hean Tat Keh, et al. · Journal of the Academy of Marketing Science · 98
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Personalization without Interrogation: Towards more Effective Interactions between Consumers and Feature-Based Recommendation Agents
2009 · Kyle B. Murray, Gerald Häubl · Journal of Interactive Marketing · 83
"Double Agents": Assessing the Role of Electronic Product Recommendation Systems
2007 · Gerald Häubl, Kyle B. Murray · SSRN Electronic Journal · 77
Consumer escapism: Scale development, validation, and physiological associations
2023 · Davide C. Orazi, Kit Yi Mah, et al. · Journal of Business Research · 59
The impact of traffic light color-coding on food health perceptions and choice.
2015 · Remi Trudel, Kyle B. Murray, et al. · Journal of Experimental Psychology Applied · 48
Interactive Consumer Decision Aids
2008 · Kyle B. Murray, Gerald Häubl · International series in management science/operations research/International series in operations research & management science · 48
Freedom of Choice, Ease of Use, and the Formation of Interface Preferences
2010 · Kyle B. Murray, Gerald Häubl · SSRN Electronic Journal · 46
Freedom of Choice, Ease of Use, and the Formation of Interface Preferences1
2011 · Kyle B. Murray, Gerald Häubl · MIS Quarterly · 43
When Two Wrongs Make a Right: Using Conjunctive Enablers to Enhance Evaluations for Extremely Incongruent New Products
2017 · Theodore J Noseworthy, Kyle B Murray, et al. · Journal of Consumer Research · 41
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Productive play time: the effect of practice on consumer demand for hedonic experiences
2010 · Kyle B. Murray, Steven Bellman · Journal of the Academy of Marketing Science · 40
Willingness to pay for advice: The role of rational and experiential processing
2008 · John Godek, Kyle B. Murray · Organizational Behavior and Human Decision Processes · 40
Beyond expectations: The effect of regulatory focus on consumer satisfaction
2011 · Remi Trudel, Kyle B. Murray, et al. · International Journal of Research in Marketing · 39
To Market or Demarket? Public-Sector Branding of Cannabis in Canada
2021 · Jared J. Wesley, Kyle Murray · Administration & Society · 34
Recommending or persuading?
2001 · Gerald Häubl, Kyle B. Murray · ACM Conference on Electronic Commerce (EC) · 32
Why Didn't I Think of That? Self-Regulation through Selective Information Processing
2011 · Remi Trudel, Kyle B. Murray · Journal of Marketing Research · 30
A human capital perspective of skill acquisition and interface loyalty
2003 · Kyle B. Murray, Gerald Häubl · Communications of the ACM · 28
The Fiction of No Friction: A User Skills Approach to Cognitive Lock-In
2002 · Kyle B. Murray, Gerald Häubl · Alexandria (UniSG) (University of St.Gallen) · 28
Self‐regulatory strength amplification through selective information processing
2012 · Remi Trudel, Kyle B. Murray · Journal of Consumer Psychology · 27
The limited effects of power on satisfaction with joint consumption decisions
2011 · Robert J. Fisher, Yany Grégoire, et al. · Journal of Consumer Psychology · 25
ACT 2.0: the next generation of assistive consumer technology research
2010 · Kyle B. Murray, Jianping Liang, et al. · Internet Research · 25
Works count: 114
Citation count: 2,097
H-index: 25
I10-index: 31
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