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María del Pilar Miranda Guerra

Observed names: Maria Del Pilar Miranda Guerra, Maria del Pilar MIRANDA-GUERRA, Maria del Pilar Miranda Guerra, María Del Pilar Miranda Guerra, María MIRANDA GUERRA, María Pilar del Miranda-Guerra, María del Pilar MIRANDA-GUERRA, María del Pilar Miranda-Guerra, Miranda Guerra, María del Pilar, Miranda-Guerra María del Pila
ORCID: 0000-0002-0284-9791
Observed ORCID: 0000-0002-0284-9791
OpenAlex ID: A5001831837
Resiliencia y competitividad empresarial: Una revisión sistemática, período 2011 – 2021
2022 · Saraí Nelly Samán Chingay, Walter Iván Mendoza Alfaro, et al. · 48
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Marketing experiencial y el valor de marca en una empresa del sector gastronómico
2022 · Diana Makarena Barboza Seclén, María del Pilar Miranda Guerra, et al. · Revista Venezolana de Gerencia · 39
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Marketing experiencial y competitividad empresarial: revisión sistemática
2023 · María del Pilar Miranda-Guerra, Saraí Samán-Chingay, et al. · Revista Venezolana de Gerencia · 11
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Evaluating Tourist Perceptions Through Sentiment Analysis: Insights From Chachapoyas, Peru
2025 · Venus Paola RUIZ-MIRANDA, Valeria Alexandra SANCHEZ-COVARRUBIAS, et al. · GeoJournal of Tourism and Geosites · 5
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Intrinsic motivations among Airbnb and CouchSurfing hosts from the perspective of millennial guests in Lima–Peru
2025 · Yajaira Paulina Navarro-Mendoza, Rosse Marie Esparza-Huamanchumo, et al. · Quality & Quantity · 4
Green Marketing and the Commercialization of Healthy Food: Case Study of a Company Dedicated to the Production and Sale of Organic Products, Peru
2022 · Miranda-Guerra María del Pila · IBIMA Business Review · 3
Corporate Social Responsibility and Corporate Image in the Food Services Sector: A Quantitative Research Study in Cajamarca, Peru
2024 · Flor C. GALLEGOS, Yadira L. JULCAMORO, et al. · IBIMA Business Review · 2
Marketing Mix Strategies and Consumer Behavior in the Hotel Sector
2025 · María del Pilar Miranda-Guerra, Liliana Beatriz Carrillo-Carranza, et al. · Lecture notes in networks and systems · 1
Integrated Marketing Communications and Consumer Behavior of Handmade Ceramics
2025 · María Pilar del Miranda-Guerra, Sarai Saman-Chingay, et al. · Lecture notes in networks and systems · 1
Green Marketing in The Decision to Purchase Cosmetic Products
2023 · María del Pilar MIRANDA-GUERRA, Naomi Francesca AVILA ARELLANO, et al. · IBIMA Business Review · 1
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Green Marketing and the Decision to Purchase Sustainable Cosmetic Products: A Case Study Applied to Millennial Consumers
2023 · María del Pilar MIRANDA-GUERRA, Naomi Francesca AVILA ARELLANO, et al. · Communications of International Proceedings · 1
Relationship between Logistics Management and Corporate Competitiveness in a Pharmaceutical Company
2023 · Jhaqueline Mareli Mendoza Castañeda, Saraí Nelly Samán Chingay, et al. · IBIMA Business Review · 1
Debates contemporáneos sobre el turismo. Tomo XI, Las empresas turísticas, la cadena de valor y los nuevos modelos de negocio: sus retos frente a los cambios y la incertidumbre
2026 · Calderón-Ramírez, Daniel Ricardo, Sanson-Rosas, Juan Fernando, et al. · Universidad Externado de Colombia
Conservation of the Cultural and Natural Heritage of the Pomac Forest Historical Sanctuary: A View from Local Entrepreneurs
2026 · Rosse Marie Esparza-Huamanchumo, María del Pilar Miranda-Guerra, et al. · Springer eBooks
Digital Marketing and Customer Loyalty in Tourism Industry Companies
2025 · María del Pilar Miranda-Guerra, Liliana Beatriz Carrillo-Carranza, et al. · Lecture notes in networks and systems
Analysis of Relationship Marketing and the Sustainable Development of Tourism in the Tourist Agencies of Cajamarca
2025 · María Pilar del Miranda-Guerra, Liliana Beatriz Carrillo-Carranza, et al. · Lecture notes in networks and systems
Quality Approaches in the Tourism Industry: A Systematic Review of Scientific Literature Between the Years 1997 to 2022
2025 · Sarai Nelly Saman-Chingay, María Pilar del Miranda-Guerra · Lecture notes in networks and systems
Integrated Management Systems and the profitability of Contractors in contractor companies linked to the mining sector
2023 · Saraí Nelly Samán Chingay, María Del Pilar Miranda Guerra, et al. · LACCEI International Multi-Conference for Engineering, Education and Technology (LACCEI)
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Customer Relationship Management Systems (CRM) and Loyalty in the financial sector.
2023 · Saraí Nelly Samán Chingay, Maria Del Pilar Miranda Guerra, et al. · LACCEI International Multi-Conference for Engineering, Education and Technology (LACCEI)
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Resilience in first cycle students in a university.
2022 · José Alberto Alvarez Barrantes, Maria del Pilar Miranda Guerra, et al. · LACCEI International Multi-Conference for Engineering, Education and Technology (LACCEI)
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Works count: 23
Citation count: 117
H-index: 4
I10-index: 3
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