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Abhishek Borah
Institutions:
INSEAD,
INSEAD,
INSEAD
Observed institutions:
INSEAD,
Pennsylvania State University,
National University of Singapore,
University of Washington,
INSEAD,
INSEAD,
Arizona State University
show all 7
ORCID:
0000-0001-7260-8259
Observed ORCID:
0000-0001-7260-8259
OpenAlex ID:
A5002529588
Data Privacy: Effects on Customer and Firm Performance
2016
·
Kelly D. Martin
, Abhishek Borah
, et al.
·
Journal of Marketing
·
916
Make, Buy, or Ally? Choice of and Payoff from Announcements of Alternate Strategies for Innovations
2014
·
Abhishek Borah
, Gerard J. Tellis
·
Marketing Science
·
92
Signaling revisited: The use of signals in the market for IPO s
2016
·
U. David Park
, Abhishek Borah
, et al.
·
Strategic Management Journal
·
56
People, Peace, Prosperity, and the Planet: A Journey toward Sustainable Development in Consumer Research
2024
·
Martin Mende
, Abhishek Borah
, et al.
·
Journal of Consumer Research
·
32
The Journal of Public Policy & Marketing at 40: Celebrating History and Impact
2021
·
Kelly D. Martin
, Abhishek Borah
, et al.
·
Journal of Public Policy & Marketing
·
10
Understanding Influence of Marketing Thought on Practice: an Analysis of Business Journals Using Textual and Latent Dirichlet Allocation (LDA) Analysis
2018
·
Abhishek Borah
, Xin Wang
, et al.
·
Customer Needs and Solutions
·
7
Signaling revisited: The use of signals in the market for IPOS
2017
·
U. David Park
, Abhishek Borah
, et al.
·
Strategic Management Journal
·
7
PDF
Why Silence is Golden? Firm Participation in Social Media in an IPO Context
2015
·
Abhishek Borah
, Uisung David Park
, et al.
·
Academy of Management Proceedings
·
4
Myopic Price Promotions in IPOs: Evidence from Ride-Hailing Platforms
2022
·
Abhishek Borah
, Maxime C. Cohen
, et al.
·
SSRN Electronic Journal
·
1
Measuring Consumer Visual Interest Using Millions of Text and Image Search
2022
·
Clement Bellet
, Abhishek Borah
, et al.
·
SSRN Electronic Journal
·
1
Make, Buy, or Ally? Choice of and Payoff to Alternate Strategies for Innovations
2013
·
Abhishek Borah
, Gerard J. Tellis
·
SSRN Electronic Journal
·
1
Large Language Models Augment or Substitute Human Experts in Idea Screening
2025
·
Brendon Rhodes
, Pavel Kireyev
, et al.
·
Research Square
PDF
Large Language Models Augment or Substitute Human Experts in Idea Screening
2025
·
Pavel Kireyev
, Brendon Rhodes
, et al.
·
SSRN Electronic Journal
Big Data of Volatility Spilovers of Brands across Social Media and Stock Markets
2020
·
C.L. Deijen
, Abhishek Borah
, et al.
The Dark Side of Big Data's Effect on Firm Performance (Working paper)
2016
·
Kelly D. Martin
, Abhishek Borah
, et al.
·
Griffith Research Online
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Works count:
15
Citation count:
1,127
H-index:
7
I10-index:
5
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