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Shampa Nandi

Observed names: Dr. Shampa Nandi, Nandi, Shampa
ORCID: 0000-0002-6270-288X
Observed ORCID: 0000-0002-6270-288X
OpenAlex ID: A5003288748
Customer Engagement Marketing and Firms’ Deliberation on E-Word of Mouth Communication on Online Platforms : A Study on Millennials and Zoomers
2024 · Shampa Nandi, S. Shyam Prasad · Indian Journal of Marketing · 11
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Young Adults' Engagement with Facebook Advertisements : An Exploratory Study Using Theory of Planned Behaviour
2021 · Shampa Nandi, Saumya Singh · Indian Journal of Marketing · 11
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Effectiveness of Indian Advertisements in Breaking Stereotypes : A Comparative Analysis Using the Hierarchy of Effects Model
2019 · Shampa Nandi, Sudhindra Bhat, et al. · Indian Journal of Marketing · 9
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Brand Loyalty and Switching: An Empirical Study on Mobile Phone Usage Among Young Indian Adults
2015 · Shampa Nandi, J. K. Pattanayak · Indian Journal of Marketing · 9
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Revival of the Aviation Industry in the Post-COVID Era - With Special Reference to Passengers Satisfaction in Domestic Airlines of India
2024 · Dr. Shampa Nandi, Thumma Srujana, et al. · International Journal of Hospitality and Tourism Systems · 2
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A Study on Work Environment, Work-life Balance and Burnout among Health Workers in Bangalore during COVID-19 Era
2021 · Kusuma H.S., Shampa Nandi · Orissa Journal of Commerce · 2
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Made in India as a Determinant of the Perceived Quality of a Product
2023 · Professor in Marketing & Quantitative Techniques & HOD PGDM, Shampa Nandi, et al. · JOURNAL OF MANAGEMENT AND ENTREPRENEURSHIP · 1
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Perception of Work from Home and Employee well-being: A Pilot Study on Entry Level IT Employees
2022 · Samriddha Chatterjie, Shampa Nandi · Shanlax International Journal of Management · 1
Impact of Cybersecurity on Digital Marketing
2022 · Lucita D’Cruz, Shampa Nandi · Shanlax International Journal of Management · 1
Visual Aesthetics and Viewer Engagement in Lo-fi Hip Hop Youtube Videos: an Examination Within the Indian Context
2026 · Subhadip Nath, Shampa Nandi · ShodhKosh Journal of Visual and Performing Arts
Augmented Leadership In Human – AI Teams: A Conceptual Framework For Hybrid Team Management
2026 · Anand H D, Shampa Nandi · ISME Management Journal – Xplore
Bibliometric Assessment of Experiential Learning's Impact on ESG-Oriented Professional Development
2026 · Dhanabagiyam S., Vaishnavi Balaji, et al. · IGI Global eBooks
Structural Change, Technology, and Moonlighting: The IT Professionals’ Equation
2026 · Shampa Nandi · Minnesota Journal of Business Law and Entrepreneurship
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A Study on the Effectiveness of Through-The-Line Marketing in Enhancing Student Recruitment for Private Higher Education
2025 · Mr Rahul Sharma, Shampa Nandi · Anusandhanvallari
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Consumer Style Inventory - Assessing the Decision Making Style of Young Indian, A Study on Mobile Phone
2024 · Nandi, Shampa · RVIM journal of management research.
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Digitalization: A Stratagem for Rural Retailers
2023 · Tanuja, B., Shampa Nandi · Zenodo (CERN European Organization for Nuclear Research)
Gearing Up For Growth & Sustainability: A Case Study on ‘iD Fresh Food’
2019 · Shampa Nandi · IRA-International Journal of Management & Social Sciences
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Factors Impacting Brand Equity of PLBs: A Study of Grocery and Household Items in Bengaluru
2017 · S. Shyam Prasad, Shampa Nandi · IRA-International Journal of Management & Social Sciences
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Internal marketing in manufacturing organizations: An exploratory study
2017 · Shyam Prasad. S, Shampa Nandi · International Journal of Management and Development Studies
Works count: 19
Citation count: 47
H-index: 4
I10-index: 2
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