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Clemens Koob
Observed name:
Koob, Clemens
Institutions:
Katholische Stiftungshochschule München,
Catholic University of Applied Sciences
Observed institutions:
University of Applied Management,
Katholische Stiftungshochschule München,
Catholic University of Applied Sciences
ORCID:
0000-0002-0291-6413
Observed ORCID:
0000-0002-0291-6413
OpenAlex ID:
A5003410796
Determinants of content marketing effectiveness: Conceptual framework and empirical findings from a managerial perspective
2021
·
Clemens Koob
·
PLoS ONE
·
151
PDF
Factors influencing study engagement during the COVID-19 pandemic: A cross-sectional study among health and social professions students
2021
·
Clemens Koob
, Kristina Schröpfer
, et al.
·
PLoS ONE
·
102
PDF
The relationship between leader-member exchange and work engagement in social work: A mediation analysis of job resources
2022
·
Bettina Wagner
, Clemens Koob
·
Heliyon
·
50
Psychological Stress among Students in Health-Related Fields during the COVID-19 Pandemic: Results of a Cross-Sectional Study at Selected Munich Universities
2021
·
Kristina Schröpfer
, Nicole Schmidt
, et al.
·
International Journal of Environmental Research and Public Health
·
33
PDF
Arbeitsengagement und Belastungserleben von Health Professionals in Zeiten der Corona-Pandemie
2020
·
Domenika Wildgruber
, Jana Frey
, et al.
·
Pflege
·
27
Antecedents of Nurse Managers’ Work Engagement: A Cross-Sectional Study
2023
·
Andrea Forster
, Clemens Koob
·
Healthcare
·
19
PDF
Associations between culture of health and employee engagement in social enterprises: A cross-sectional study
2021
·
Patrick Nekula
, Clemens Koob
·
PLoS ONE
·
19
Wie sind Schlüsselressourcen und -anforderungen mit dem Arbeitsengagement Pflegender während der COVID-19-Pandemie assoziiert? Eine Querschnittstudie
2021
·
Christina E. Bartsch
, Lena Dürr
, et al.
·
Zeitschrift für Evidenz Fortbildung und Qualität im Gesundheitswesen
·
17
PDF
Anforderungen, Ressourcen und Arbeitsengagement Pflegender während der zweiten Welle der COVID-19-Pandemie
2021
·
Lena Dürr
, Andrea Forster
, et al.
·
Pflege
·
15
Consumers’ Preferences for Digital Corporate Content on Company Websites: A Best–Worst Scaling Analysis
2023
·
Clemens Koob
·
Journal of theoretical and applied electronic commerce research
·
11
PDF
Associations between key job resources, job demands, and affective organizational commitment among nursing professionals in German hospitals: a cross-sectional study
2025
·
Lucas Fehr
, Clemens Koob
·
BMC Nursing
·
9
PDF
Ausgestaltung und Erfolg von Strategieworkshops: eine empirische Analyse
2013
·
Dominik van Aaken
, Clemens Koob
, et al.
·
Schmalenbach Journal of Business Research
·
9
Don't forget about customer magazines: the effects of reading experiences on customer magazine effectiveness
2023
·
Clemens Koob
·
Frontiers in Communication
·
8
PDF
Translation and validation of the German version of the Nursing Brand Image Scale (NBIS-P-G)
2025
·
Clemens Koob
, Bernd Reuschenbach
, et al.
·
BMC Nursing
·
4
PDF
Strategisches Management: Die Unternehmensentwicklung marktorientiert gestalten
2013
·
Clemens Koob
·
Springer eBooks
·
3
Unveiling consumers’ brand post content preferences: a best-worst scaling approach
2025
·
Clemens Koob
·
Computers in Human Behavior Reports
·
1
Ikigai as a Personal Resource for Work Engagement: A Cross-Sectional Study Among Nursing Trainees in Germany
2025
·
Clemens Koob
, Claudine M. Tomic
·
Nursing Reports
·
1
PDF
Anforderungen, Ressourcen und Arbeitsengagement von Pflegemanager_innen der unteren und mittleren Ebene
2024
·
Andrea Forster
, Clemens Koob
·
Pflege
·
1
Interprofessionelles Lernen im Gesundheitswesen
2022
·
Wolfgang Brawansky
, Sabine Brüchmann
, et al.
·
1
Strategisches Management: Die Richtung festlegen
2017
·
Clemens Koob
, Andre M. Schmutte
·
Springer eBooks
·
1
Das Unternehmen strategisch steuern: Die Balanced Scorecard
2017
·
Andre M. Schmutte
, Clemens Koob
·
Springer eBooks
·
1
Strategische Kommunikation
2015
·
Martin Fassnacht
, Annabelle C. Scharwey
, et al.
·
Springer eBooks
·
1
The Effects of Informational vs. Entertaining Instagram Video Content on Higher Education Brand Personality: An Experimental Study
2026
·
Ceyda Taghanli
, Clemens Koob
·
Administrative Sciences
PDF
Competent and compassionate, but not leading? A cross-sectional study of nursing’s brand image in the German public
2026
·
Clemens Koob
·
BMC Nursing
Additional file 1 of Competent and compassionate, but not leading? A cross-sectional study of nursing’s brand image in the German public
2026
·
Koob, Clemens
·
Figshare
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Works count:
35
Citation count:
484
H-index:
10
I10-index:
10
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