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Author

Sonny Santosa

Observed name: Santosa, Sonny
Observed institution: Universitas Buddhi Dharma
ORCID: 0000-0001-9701-7068
Observed ORCID: 0000-0001-9701-7068
OpenAlex ID: A5005341913
The Role of Information Technology in Improving the Efficiency and Effectiveness of Talent Management Processes
2023 · Derist Touriano, Sutrisno Sutrisno, et al. · Jurnal Minfo Polgan · 22
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Analysis of the Role of Digital Technology in Driving Business Model Innovation in MSMEs: Implications for Enhancing Operational Efficiency and Sustainable Economic Growth
2025 · Ahmad Yani, Mesri Welhelmina Nisriani Manafe, et al. · Technology and Society Perspectives (TACIT) · 19
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Analysis Of The Influence Of Consumer Behavior, Product Attributes And Brand Image On Purchasing Decisions Of Pharmaceutical Industry Products Consumers
2023 · Frans Sudirjo, Luh Komang Candra Dewi, et al. · JEMSI (Jurnal Ekonomi Manajemen dan Akuntansi) · 17
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Revenue optimization strategy through digitizing retribution parking in Kota Batu
2021 · Setyo Wahyu Sulistyono, Muhammad Sri Wahyudi Suliswanto, et al. · Journal of Revenue and Pricing Management · 16
Pembelajaran E-Learning di Masa Pandemi Covid-19
2020 · Harisa Mardiana, Yo Ceng Giap, et al. · 15
Pelatihan Wirausaha Bagi Warga Binaan Lapas Pemuda Kelas Iia Di Kota Tangerang
2021 · Hendra Hendra, Marselia Purnama, et al. · Indonesian Collaboration Journal of Community Services (ICJCS) · 12
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Pengenalan Strategi Digital Branding Untuk Meningkatkan Penjualan Umkm Pada Komunitas Umkm Desa Gelam Jaya, Kabupaten Tangerang
2021 · Sonny Santosa, Rini Novianti, et al. · Abdi Dharma · 12
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A Study: Active Factors of SMEs on Youth Community in Gelam Jaya Village, Tangerang Regency
2021 · Rini Novianti, Tri Anggraeni, et al. · eCo-Buss · 12
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The Characteristic Factors of Digital Branding in Succesful Business of SME Practicioners in Gelam Jaya Village
2021 · Sonny Santosa, Tri Angreni, et al. · eCo-Buss · 11
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Tantangan Komunikasi dalam Negosiasi Bisnis Lintas Budaya
2024 · Algooth Putranto, Wenny Desty Febrian, et al. · Journal of Education Research · 10
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Analysis of The Influence of Financial Literacy Digitalization, Digital Word of Mouth, Digital Marketing and Brand Image on Z's Generation Saving Intention in Sharia Banking
2023 · Rini Hadiyati, Budi Harto, et al. · MALCOM Indonesian Journal of Machine Learning and Computer Science · 10
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Studi Ketertarikan Masyarakat Terhadap Penggunaan Aplikasi Tangerang Live (Pendekatan Pada Teori Skala SERVQUAL)
2019 · Fidellis W Tholok, Sonny Santosa, et al. · Primanomics Jurnal Ekonomi & Bisnis · 10
The Roles of Talent Development Institute in Developing an Organization’s Employee Soft Skills
2022 · Sonny Santosa, Tri Anggraeni, et al. · International Journal of Multidisciplinary Research and Literature · 9
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Strategi Digital Branding Untuk Meningkatkan Penjualan Umkm Indonesia: Studi Pada Umkm Desa Gelam Jaya, Kabupaten Tangerang
2021 · Sonny Santosa, Rini Novianti, et al. · National Conference on Applied Business Education & Technology (NCABET) · 9
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Faktor Stimulan Minat Wirausaha Pada Komunitas Pemuda Desa Gelam Jaya Kabupaten Tangerang Setelah Mengikuti Pendampingan Pengenalan Strategi Avp (avaibility, Visibility, Promotion)
2021 · Sonny Santosa, Rini Novianti · Jurnal Valuasi Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan · 9
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Innovation-Based Business Education Strategies to Foster Community Engagement in Local Economic Development
2024 · Frans Sudirjo, Rini Novianti, et al. · Jurnal Terobosan Peduli Masyarakat (TIRAKAT) · 5
Utilization Social Media for MSME Development
2023 · Henky Hendrawan, Soni Suharmono, et al. · KREATIF Jurnal Pengabdian Masyarakat Nusantara · 5
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Business Innovation Strategies for SMEs in Welcoming the New Year: The Perspective of Generation Z as the Main Market
2024 · Tusriyanto, Ahmad Yani, et al. · Journal of Contemporary Administration and Management (ADMAN) · 4
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Artificial Intelligence, Inovasi Produk, dan Kinerja UMKM: Perspektif Strategis dalam Ekosistem Ekonomi Digital
2026 · Sonny Santosa · Jurnal Minfo Polgan · 3
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Kepuasan Konsumen Pengguna Kecap Merek ”S.H. D/H Siong Hin” Sebagai Icon Ekonomi Masyarakat Benteng-Tangerang
2019 · Sonny Santosa · eCo-Buss · 2
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Optimizing the Collaboration Between MSMEs and Digital Marketplaces: Innovative Strategies to Enhance Market Expansion and Business Sustainability in the Digital Economy Era
2025 · Ahmad Yani, Fahrina Mustafa, et al. · Journal of Contemporary Administration and Management (ADMAN) · 1
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Workload, Emotional Intelligence, And Intellectual Intelligence On Employee Performance At Maranatha Christian University
2023 · Rahayu, Puspita Puji, Santosa, Sonny, et al. · SEIKO Journal of Management & Business · 1
Menumbuhkan Sejak Dini Minat Berwirausaha Dari Sisi E-commerce Pada Mahasiswa
2022 · Sonny Santosa, Elizabeth, et al. · SWARNA Jurnal Pengabdian Kepada Masyarakat · 1
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The Impact of Environmental Awareness, Market Information Access, and Organizational Involvement on Students' Career Choices in the Agricultural Sector
2026 · D. Yadi Heryadi, Sonny Santosa, et al. · Bulletin of Social Studies and Community Development
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Analisis Pengaruh Emotional Attachment, Dan Experiential Value Terhadap Loyalitas
2026 · Ekasari, Silvia, Saksono, Lalang, et al. · Community Engagement and Emergence Journal (CEEJ)
Works count: 63
Citation count: 215
H-index: 10
I10-index: 12
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