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Hayati Nupus
Observed names:
Hayati Nupus Nupus,
Nupus, Hayati
Institution:
Sultan Ageng Tirtayasa University
Observed institutions:
Diponegoro University,
Sultan Ageng Tirtayasa University,
Universitas Paramadina,
Universitas Islam Negeri Salatiga
ORCID:
0000-0002-5062-3025
Observed ORCID:
0000-0002-5062-3025
OpenAlex ID:
A5005877651
Business Network Accessibility, Customer Relationship Management and Value Co-creation on Family Business Performance
2021
·
Hayati Nupus
, Wawan Ichwanudin
·
Research Horizon
·
22
PDF
Effect of Green Advertising, Green Product on Purchase Decisions with Brand Image as Intervening Variable Variabel
2021
·
Cervin Chaniago Chaniago
, Hayati Nupus Nupus
·
Indonesian Journal Of Business And Economics
·
14
PDF
Building a Model to Assess Signaling Theory in Its Correlation between Capital Structure and Firm Value
2022
·
Wawan Ichwanudin
, Enok Nurhayati
, et al.
·
European Journal of Business and Management
·
12
PDF
Antecedent Factor Model of Entrepreneurial Orientation in Improving Marketing Performance through Product Innovation and Value Co-Creation
2023
·
Lutfi Lutfi
, Hayati Nupus
·
WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICS
·
10
PDF
Building Religious Product Advantage to Increase Marketing Performance of Micro, Small and Medium Halal Industry in Central Java - Indonesia
2023
·
Ahmad Hanfan
, Ira Maya Hapsari
, et al.
·
Jurnal Dinamika Manajemen
·
8
PDF
Pengaruh Content Marketing terhadap Purchase Decision Dimediasi Brand Trust dan Customer Engagement
2025
·
Amisha Nurfitriyani
, Asep Supriadi
, et al.
·
GEMILANG Jurnal Manajemen dan Akuntansi
·
7
PDF
Model Empirik Efek Mediasi Kapabilitas Inovasi Dalam Meningkatkan Kinerja Pemasaran
2021
·
Lutfi Lutfi
, Wawan Ichwanudin
, et al.
·
JBTI Jurnal Bisnis Teori dan Implementasi
·
7
The Effect of Social Capital on the Product Innovativeness and Marketing Performance in Indonesian Furniture Small and Medium-sized Enterprises
2016
·
Nupus, Hayati
, Setiadi, Roby
, et al.
·
International Review of Management and Marketing
·
7
PDF
Pengaruh Komitmen Organisasi Dan Pengawasan Terhadap Disiplin Pegawai Melalui Kepuasan Kerja Sebagai Variabel Intervening (Studi pada Koperasi Simpan Pinjam Makmur Mandiri Cabang Kota Tangerang)
2021
·
Sutedi Sutedi
, Wawan Prahiawan
, et al.
·
Jurnal Riset Bisnis dan Manajemen Tirtayasa
·
6
Komodifikasi Dalam Ajang Pencarian Bakat Penyanyi Dangdut Liga Dangdut Indonesia Di Indosiar
2020
·
Kurniawan Kurniawan
, Hayati Nupus
·
WACANA Jurnal Ilmiah Ilmu Komunikasi
·
6
PDF
Dampak Influencer Marketing terhadap Purchase Decision dengan Brand Trust dan Brand Image sebagai Intervening
2025
·
Adytia Rahadatul Aisy
, Asep Supriadi
, et al.
·
Jurnal Ilmiah Manajemen dan Kewirausahaan
·
3
PDF
Peran Entrepreneurial Orientation dan Learning Capability: Persepektif Resource Based Heory
2023
·
Hayati Nupus
, Faqih Nabhan
·
J-MAS (Jurnal Manajemen dan Sains)
·
3
PDF
Monetary Policy, Macroprudential Policy, and Credit Cycle: Evidence in the Indonesian Banking Industry
2025
·
Cep Jandi Anwar
, Saharuddin Didu
, et al.
·
International Journal of Economics and Financial Issues
·
2
PDF
Peran Mediasi Minat Beli Pada Pengaruh Kepercayaan Merk Terhadap Keputusan Beli (Studi Pada Fakultas Teknik Universitas Muhammadiyah Tangerang)
2018
·
Lutfi Lutfi
, Hayati Nupus
·
Sains Jurnal Manajemen dan Bisnis
·
2
PDF
Implementation of Non-Cash Financial Transactions as a Payment System for Non-Civil Servant Employee Service Expenditures at the Cilegon City Regional Secretariat
2023
·
Ahyarani Karimah
, Ika Utami Widyaningsih
, et al.
·
AKUMULASI Indonesian Journal of Applied Accounting and Finance
·
1
PDF
Pengaruh Tekanan Stakeholder Dalam Mengadopsi Sertifikat Halal Terhadap Keunggulan Bersaing Dengan Inovasi Halal Sebagai Variabel Mediasi
2025
·
Ina Indriana
, Hayati Nupus
·
Jurnal Ilmiah Manajemen Ekonomi & Akuntansi (MEA)
PDF
Resource-based strategy for enhancing village-owned enterprise competitive advantage: Impact of capabilities and networks
2025
·
Roni Kambara
, Wawan Ichwanudin
, et al.
·
Jurnal Fokus Manajemen Bisnis
PDF
Kepercayaan Merek Sebagai Pemediasi Pengaruh Kesadaran Merek Dan Kualitas Produk Terhadap Keputusan Pembelian Sabun Mandi Nuvo
2025
·
Nazla Mushida
, Asep Supriadi
, et al.
·
RIGGS Journal of Artificial Intelligence and Digital Business
PDF
Pengaruh Online Customers Rating dan Free Shipping Promotion Terhadap Purchase Decisions yang di Mediasi oleh Brand Trust (Studi pada Pengguna Produk Sabun Pembersih Wajah Merek Gatsby pada Mahasiswa di Perguruan Tinggi Negeri di Kota – Kabupaten Serang)
2025
·
Nana Rahmatullah
, Asep Supriadi
, et al.
·
Jurnal Ekonomika Dan Bisnis (JEBS)
PDF
Eksplorasi Faktor – Faktor yang Berpengaruh pada Peningkatan Keputusan Pembelian Konsumen Marketplace Shopee
2024
·
Ahmad Hanfan
, Fatkhurohman Alan Hudi
, et al.
·
Sains Jurnal Manajemen dan Bisnis
Pengaruh Motivasi Ekstrinsik Terhadap Kinerja Pegawai Melalui Komitmen Organisasi dan Disiplin Kerja Sebagai Variabel Intervening (Studi Pada KPU Kabupaten dan Kota di Provinsi Banten)
2021
·
Diah Novianti
, Moh. Mukhsin
, et al.
Pengaruh Mata Kuliah Kewirausahaanterhadap Minat Mengikuti Program Mahasiswawirausaha Pada Mahasiswa Pendidikan Ekonomiuniversitas Sriwijaya
2020
·
Hayati Nupus
, Dewi Koryati
, et al.
The Hierarchy Level of Strategy: A Bankruptcy Prediction of the Company using the Altman Z-Score Method in the Coronavirus Disease Period (An Empirical Study on Manufacturing Companies of Various Industry Sub-Sectors Listed in Indonesia Stock Exchange in
2020
·
Irene Sukma Lestari Barus
, Ratna Komala Putri
, et al.
Ethnocentric Product Advantage: A Perspective of Competitive Advantage in Small and Medium Enterprises (SMEs)
2019
·
Ahmad Hanfan
, Ahmad Ikhwan Setiawan
, et al.
·
Academy of Marketing Studies journal
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Works count:
24
Citation count:
110
H-index:
7
I10-index:
4
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