Get started
Author

Alexander Schnack

Consumer behavior in immersive virtual reality retail environments: A systematic literature review using the stimuli‐organisms‐responses (S‐O‐r) model
2024 · Aysu Erensoy, Anuradha Mathrani, et al. · Journal of Consumer Behaviour · 207
PDF
Immersive virtual reality technology in a three-dimensional virtual simulated store: Investigating telepresence and usability
2018 · Alexander Schnack, Malcolm J. Wright, et al. · Food Research International · 152
An exploratory investigation of shopper behaviour in an immersive virtual reality store
2019 · Alexander Schnack, Malcolm J. Wright, et al. · Journal of Consumer Behaviour · 89
Investigating the impact of shopper personality on behaviour in immersive Virtual Reality store environments
2021 · Alexander Schnack, Malcolm J. Wright, et al. · Journal of Retailing and Consumer Services · 73
Somatostatin receptor expression in Merkel cell carcinoma as target for molecular imaging
2014 · Kristina Buder, Constantin Lapa, et al. · BMC Cancer · 64
PDF
Does the locomotion technique matter in an immersive virtual store environment? – Comparing motion-tracked walking and instant teleportation
2020 · Alexander Schnack, Malcolm J. Wright, et al. · Journal of Retailing and Consumer Services · 41
Sustainable agricultural technologies of the future: Determination of adoption readiness for different consumer groups
2024 · Alexander Schnack, Fabian Bartsch, et al. · Technological Forecasting and Social Change · 38
Assessing Telepresence, Social Presence and Stress Response in a Virtual Reality Store
2021 · Yinshu Zhao, Nilufar Baghaei, et al. · IEEE International Symposium on Mixed and Augmented Reality Adjunct (ISMAR-Adjunct) · 15
Facilitators and inhibitors of different forms of sustainable consumption: Consumer surveys in Australia and New Zealand
2024 · Alexander Schnack, Caixia (Ivy) Gan · Cleaner and Responsible Consumption · 12
In this together: the long-term effect of a collective crisis on the retail and service sector
2022 · Carla Ferraro, Sean Sands, et al. · Journal of Services Marketing · 12
Comparing Customer Behaviours: Immersive Virtual Reality Store Experiences versus Web and Physical Store Experiences
2022 · Aysu Erensoy, Anuradha Mathrani, et al. · IEEE Asia-Pacific Conference on Computer Science and Data Engineering (CSDE) · 8
Introducing Shopper Avatars in a Virtual Reality Store
2023 · Alexander Schnack, Yinshu Zhao, et al. · IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops (VRW) · 6
Virtual Reality Stores: Studies on Shopper Perceptions and Behaviors
2022 · Yinshu Zhao, Alexander Schnack, et al. · IEEE Asia-Pacific Conference on Computer Science and Data Engineering (CSDE) · 5
Creating a Customer Journey for Immersive Virtual Reality Shopping Environments: Investigating Customer Touchpoints and Purchase Phases
2023 · Aysu Erensoy, Anuradha Mathrani, et al. · Australian Conference on Computer-Human Interaction (OzCHI) · 2
PDF
Consumer choice preferences for sustainable fruit and vegetable production technologies
2026 · Alexander Schnack, Jenny Young, et al. · Sustainable Futures · 1
PDF
Functional sufficiency in VR: achieving non-corporeal embodiment
2026 · Malcolm Wright, Olivia Petit, et al. · Frontiers in Systems Neuroscience · 1
PDF
Customer experience design in immersive virtual reality retail: insights from expert practice
2026 · Aysu Erensoy, Alexander Schnack, et al. · Management & Marketing
PDF
Navigating the Future of Retail: A Roadmap for Immersive Virtual Reality Retail Design
2024 · Aysu Erensoy, Alexander Schnack, et al. · SSRN Electronic Journal
Is it worthwhile going immersive? : evaluating the performance of virtual simulated stores for shopper research : a thesis presented in partial fulfilment of the requirements for the degree of Doctor of Philosophy in Marketing at Massey University, Albany, New Zealand
2020 · Alexander Schnack · Massey Research Online (Massey University)
PDF
Works count: 19
Citation count: 726
H-index: 10
I10-index: 10
Year
Topic
Type