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Yudan Wang
Institution:
Nanjing Audit University
Observed institution:
Nanjing Audit University
ORCID:
0009-0007-2082-6845
Observed ORCID:
0009-0007-2082-6845
OpenAlex ID:
A5007368622
Harmonizing Sight and Sound: The Impact of Auditory Emotional Arousal, Visual Variation, and Their Congruence on Consumer Engagement in Short Video Marketing
2025
·
Qiang Yang
, Yudan Wang
, et al.
·
Journal of theoretical and applied electronic commerce research
·
44
PDF
The power of sound: The impact of auditory features in hotel short influencer-generated videos on viewer engagement
2025
·
Jingpeng Li
, Yudan Wang
, et al.
·
International Journal of Hospitality Management
·
11
Audio Features and Crowdfunding Success: An Empirical Study Using Audio Mining
2024
·
Miao Miao
, Yudan Wang
, et al.
·
Journal of theoretical and applied electronic commerce research
·
7
PDF
Work autonomy as a buffer: The impact of perceived information privacy violation on job satisfaction and the mediating role of work stress
2025
·
Jingpeng Li
, Yudan Wang
, et al.
·
Work
·
2
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Works count:
4
Citation count:
64
H-index:
3
I10-index:
2
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