Author

Edmund Owusu Amoakoh

Observed names: E.O. Amoakoh, Edmund O. Amoakoh, Edmund Owusu AMOAKOH

Institution: Central University of Technology

Observed institution: Central University of Technology

OpenAlex ID: A5007909273

A theoretical analysis on the impact of relationship marketing practices on customer retention: A case of transformed small grocery retail shops in Mangaung Municipality area in South Africa

2019 · Edmund Owusu Amoakoh, Crispen Chipunza, et al. · African Journal of Hospitality Tourism and Leisure · 3

The relevance of relationship marketing model for hair salon’s competitiveness: a theoretical perspective

2017 · Edmund O. Amoakoh, Matsidiso N. Naong · Problems and Perspectives in Management · 3

Does Marketing Research Really Matter for Smaller Businesses Under Competition? A Case Study of Hair Salons in Dr. Ruth S Mompati District, South Africa

2014 · D.Y. Dzansi, E.O. Amoakoh · Journal of Economics · 2

Relationship Marketing Model for Hair Salons in the Free State Province

2016 · Edmund Owusu Amoakoh · 1

Influence of rural Ghanaian farmers’ social behavior on adoption of agricultural technology

2025 · Faustin Apeletey Adokou, Dennis Yao Dzansi, et al. · Journal of Business and Industrial Marketing

A Theoretical Analysis of Consumer Behaviour for Voters in Ghana

2024 · Stanley Nelvis Glate, Darlington Peter Onojaefe, et al. · Jurnal Maksipreneur Manajemen Koperasi dan Entrepreneurship

Relationship between educational background of owners of smaller businesses and the practice of marketing research : case of hair salons in Dr R.S. Mompati district in North-West Province, South Africa

2014 · Edmund Owusu Amoakoh · Interim

The status and influence of marketing research on the economic performance of hair saloons in the Bophirima region

2012 · Edmund Owusu Amoakoh

Works count: 11

Citation count: 13

H-index: 2

I10-index: