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Anna Rößner

Observed names: Anna Roessner, Roessner, Anna, Rössner, Anna
Observed institution: European University Viadrina
ORCID: 0000-0001-6471-8570
Observed ORCID: 0000-0001-6471-8570
OpenAlex ID: A5007930364
Breaking Gender Binaries
2022 · Martin Eisend, Anna Rößner · Journal of Advertising · 44
Explaining Consumer Responses to Ethnic and Religious Minorities in Advertising: The Case of Israel and Germany
2021 · Anna Rößner, Yaniv Gvili, et al. · Journal of Advertising · 32
Effects of ethnic advertising on consumers of minority and majority groups: the moderating effect of humor
2016 · Anna Rößner, Maren Kämmerer, et al. · International Journal of Advertising · 32
Ethnic Minorities in Advertising
2023 · Anna Rößner, Martin Eisend · Journal of Advertising · 30
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What do we know about consumers' ontological security in disaster scenarios?
2023 · Rayan S. Fawaz, Stéphane Bourliataux‐Lajoinie, et al. · International Journal of Consumer Studies · 25
PDF
Advertising Effects of Religious Stereotypes: The Moderating Influence of Context News Valence
2018 · Anna Rößner, Martin Eisend · Springer eBooks · 2
Replication Data for: Ethnic Diversity in Advertising: A Meta-Analysis
2025 · Eisend, Martin, Rössner, Anna, et al. · Harvard Dataverse
Breaking Gender Binaries in Advertising
2025 · Martin Eisend, Anna Rößner · Routledge eBooks
What can we learn from collective threat?
2021 · Fawaz, Rayan, Bourliataux-Lajoinie, Stéphane, et al. · HAL
Works count: 10
Citation count: 165
H-index: 5
I10-index: 5
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