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Aznita Ahmad

Observed name: Ahmad, Aznita
Observed institution: University of Selangor
ORCID: 0000-0003-2276-8179
Observed ORCID: 0000-0003-2276-8179
OpenAlex ID: A5009440704
Community-Based Homestay Activities: Sustainable Or Perishable Tourism?
2022 · Kamisah Supian, Aznita Ahmad, et al. · European Proceedings of Multidisciplinary Sciences · 16
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Linking Marketing Positioning and Consumer Brand Loyalty: The Mediating Effect of Price Perception
2025 · Md Perves Hira, Aznita Ahmad, et al. · International Journal of Academic Research in Business and Social Sciences · 4
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Is Spiritual Intelligence no Longer Relevant on Business Performance?
2018 · Mazni Saad, Rosita Husain, et al. · International Journal of Engineering & Technology · 3
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Perception Of Malaysian Entrepreneurs On Islamic Values Implementation Towards Organizational Sustainability
2022 · Reeny Karlina Abdul Rauf, Norhasdalina Hasim, et al. · European Proceedings of Multidisciplinary Sciences · 2
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Silence Behavior in Public and Private Higher Learning Institutions in Selangor, Malaysia
2020 · Asma Rina Abdul Rahman, Suria Abu Basar, et al. · Turk Turizm Arastirmalari Dergisi · 2
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Building students' loyalty through superior university entities
2018 · Nafiza Mahayuddin, Mazni Saad, et al. · The International Islamic University Malaysia Repository (The International Islamic University Malaysia) · 2
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Exploring Brand Equity Development for Islamic Homestays: A Qualitative Model for Special Interest Tourism Destinations
2025 · Aznita Ahmad · Pakistan Journal of Life and Social Sciences (PJLSS) · 1
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How Far Do Malaysian University Students Intend to be The Entrepreneur? A Structural Equation Modelling
2023 · Nor Azilah Husin, Eka Mariyanti, et al. · Albukhary Social Business Journal · 1
Consumers’ Perception Of Agricultural Market Products In Selangor: A Preliminary Study
2022 · Ida Farina Muhammad Yunus, Kamisah Supian, et al. · European Proceedings of Multidisciplinary Sciences · 1
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The impact of university entities on students’ loyalty: the mediating role of student satisfaction
2021 · Ahmad, Aznita, Mahayuddin, Nafiza, et al. · The International Islamic University Malaysia Repository (The International Islamic University Malaysia) · 1
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Is Spiritual Intelligence No Longer Relevant in Business Performance?
2018 · Mazni Saad, Rosita Husain, et al. · International Journal of Engineering & Technology · 1
The Influence of Marketing Positioning on Consumer Brand Loyalty for Fast-Moving Consumer Goods (FMCG) in Selangor, Malaysia
2026 · Md Perves Hira, Aznita Ahmad · International Journal of Academic Research in Business and Social Sciences
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How Product Positioning Strategies Foster Consumer Brand Loyalty: The Mediating Role of Value Proposition
2026 · Aznita Ahmad, Md Perves Hira · International Journal of Research and Innovation in Social Science
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Travel hurdles and dark tourism destinations: Unraveling Malaysian tourists’ visit intentions
2025 · Mazni Saad, Nur Farradilla Murad, et al. · Turyzm/Tourism
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Halal Brand Awareness and Halal Destination Brand Equity of Homestay in Selangor
2025 · Nuraini Ismail, Aznita Ahmad, et al. · Environment-Behaviour Proceedings Journal
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Halal marketing strategies of Malaysian homestay providers on halal destination brand equity
2024 · Ismail, Nuraini, Supian, Kamisah, et al. · Selangor Business Review
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Exploring Brand Equity Development for Islamic Homestays: A Qualitative Model for Special Interest Tourism Destinations
2024 · Aznita Ahmad · Pakistan Journal of Life and Social Sciences (PJLSS)
Investigating risk factors and satisfaction on the intention of tourists to recommend for halal tourism in Malaysia
2023 · Supian, Kamisah, Muhammad Yunus, Ida Farina, et al. · Selangor Business Review
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Keberkesanan Pengurusan Pentadbiran Pembangunan Bandar Pintar Petaling Jaya
2022 · Mohd Fauzi Maarop, Kamisah Supian, et al. · International Journal of Accounting, Finance and Business
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The Risk Aspects of Halal Products and Services Towards Tourists’ Attitude and Behavioural Responses
2022 · Kamisah Supian, Ida Farina Muhammad Yunus, et al. · Journal of Contemporary Islamic Studies
Linking Entrepreneurial and Market Orientation to the Homestay Performance: The Moderating Role of Environmental Factors
2022 · Supian, Kamisah, Muhammad Yunus, Ida Farina, et al. · Selangor Business Review
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Tourism Risk Factors and Tourist's Satisfaction with Halal Products and Services
2022 · Supian, Kamisah, Muhammad Yunus, Ida Farina, et al. · Selangor Business Review
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Entrepreneurial Orientation and Hospitality Performance: the Mediating Effect of Market Orientation
2019 · Aznita Ahmad, Kamisah Supian, et al. · International Journal of Accounting, Finance and Business
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Works count: 23
Citation count: 34
H-index: 3
I10-index: 1
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