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Author

Robert Rugimbana

Observed names: Dr. Robert Rugimbana, Prof. R. Rugimbana, Robert O Rugimbana, Robert O. Rugimbana, Robert Obadiah Rugimbana, Robert Rugimbana ., Rugimbana R, Rugimbana R., Rugimbana, R., Rugimbana, Robert
Observed institutions: Griffith University, Abu Dhabi University, Tshwane University of Technology, Australia and New Zealand Banking Group, University of Newcastle Australia, Newcastle University, National Research Foundation
ORCID: 0000-0001-8057-3586
Observed ORCID: 0000-0001-8057-3586
OpenAlex ID: A5012928886
Differentiating between service quality and relationship quality in cyberspace
2003 · Byron Keating, Robert Rugimbana, et al. · Managing Service Quality · 144
Perceived Attributes of ATMs and Their Marketing Implications
1994 · Robert Rugimbana, Philip Iversen · International Journal of Bank Marketing · 75
Cross-Cultural Marketing
2002 · Robert Rugimbana, Sonny Nwankwo · 71
Selecting expatriates in developing areas: “country-of-origin” effects in Tanzania?
2001 · Stuart C Carr, Robert O Rugimbana, et al. · International Journal of Intercultural Relations · 62
Virally Inspired: A Review of the Theory of Viral Stealth Marketing
2009 · Celeste Swanepoel, Ashley Lye, et al. · Australasian Marketing Journal (AMJ) · 59
The role of social power relations in gift giving on Valentine's Day
2003 · Robert Rugimbana, Brett Donahay, et al. · Journal of Consumer Behaviour · 57
Generation Y: How cultural values can be used to predict their choice of electronic financial services
2007 · Robert Rugimbana · Journal of Financial Services Marketing · 55
Applying a Consumer Perceptual Measure of Corporate Social Responsibility
2008 · Robert Rugimbana, Ali Quazi, et al. · Journal of Corporate Citizenship · 52
The impact of psychological contracts on employee engagement at a university of technology
2019 · Vinessa Naidoo, Ishana Abarantyne, et al. · SA Journal of Human Resource Management · 50
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Predicting automated teller machine usage: the relative importance of perceptual and demographic factors
1995 · Robert Rugimbana · International Journal of Bank Marketing · 49
Effects of Entrepreneurship Education on Students’ Entrepreneurial Intentions: A Case of Botswana
2017 · Patrick Ebong Ebewo, Robert Rugimbana, et al. · Management Studies · 41
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Financial literacy among the educated: An exploratory study of selected university students in South Africa
2012 · Richard Shambare, Robert Rugimbana · Thunderbird International Business Review · 40
Youth based segmentation in the Malaysian retail banking sector
2007 · Robert Rugimbana · International Journal of Bank Marketing · 29
Micro enterprise owner perspectives on performance: Insights from selected municipalities in Mpumalanga Province, South Africa
2010 · Edward M. Rankhumise, Robert Rugimbana · International Journal of Banking, Economics and Finance · 28
Consumer Responses to CSR Driven Microfinance Strategy of Banks-An Empirical Investigation Based on India
2012 · Saju Jose, Robert Rugimbana, et al. · International Journal of Business and Management · 27
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Managing Australia’s aid‐ and self‐funded international students
1999 · Stuart C. Carr, Darren McKay, et al. · International Journal of Educational Management · 25
Expatriates' Ethnicity and their Effectiveness: "Similarity Attraction" or "Inverse Resonance"?
1996 · Stuart C. Carr, Ihfanyi Ehiobuche, et al. · Psychology and Developing Societies · 18
Management in the less‐developed countries: a review of pertinent issues, challenges and responses
1995 · Rachid Zeffane, Robert Rugimbana · Leadership & Organization Development Journal · 18
Marketing micro‐finance to women: integrating global with local
2009 · Robert Rugimbana, Anita Spring · International Journal of Nonprofit and Voluntary Sector Marketing · 17
Discounting in International Markets and the Face Value Effect: A Double‐ Edged Sword?
2012 · Ben Lowe, Bradley R. Barnes, et al. · Psychology and Marketing · 15
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Psychosocial Barriers to Female Leadership: Motivational Gravity in Ghana and Tanzania
2003 · Robert Akuamoah-Boateng, Floyd H. Bolitho, et al. · Psychology and Developing Societies · 12
Social networking habits among students
2012 · Richard Shambare, Robert Rugimbana, et al. · AFRICAN JOURNAL OF BUSINESS MANAGEMENT · 11
Assessment of talent retention strategies: The case of a large South African company (CSA)
2011 · Khanyisa Ngozwana, Robert Rugimbana · Global Journal of Business Management · 9
Business strategies for achieving sustainable development in Africa
2010 · Robert Rugimbana · African Journal of Economic and Management Studies · 9
An assessment of the moderating role of employees’ cultural orientations amongst foreign manufacturing multinational companies in Kenya
2013 · Beatrice A. Dimba, Robert Rugimbana · SA Journal of Human Resource Management · 8
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Works count: 79
Citation count: 1,055
H-index: 18
I10-index: 22
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