Author

Cathryn Serwaah Chong

Institutions: University of the Witwatersrand, Nova Southeastern University

Observed institutions: University of the Witwatersrand, Nova Southeastern University

OpenAlex ID: A5014896045

The impact of internal marketing on the perception of service quality in retail banking: A Ghanaian case

2009 · Robert Ankomah Opoku, Nana Atuobi-Yiadom, et al. · Journal of Financial Services Marketing · 50

Works count: 1

Citation count: 50

H-index: 1

I10-index: 1