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Augusto Bargoni

Observed names: BARGONI, AUGUSTO, BARGONI, Augusto, Bargoni, Augusto
ORCID: 0000-0002-1437-2994
Observed ORCID: 0000-0002-1437-2994
OpenAlex ID: A5016423959
Digitalisation and internationalisation in SMEs: a systematic review and research agenda
2024 · Augusto Bargoni, Alberto Ferraris, et al. · Journal of Enterprise Information Management · 100
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Artificial intelligence-driven decision making and firm performance: a quantitative approach
2024 · Chiara Giachino, Martin Cepel, et al. · Management Decision · 91
Fostering circular economy through open innovation: Insights from multiple case study
2024 · Francesco Antonio Perotti, Augusto Bargoni, et al. · Business Ethics the Environment & Responsibility · 89
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Growth hacking and international dynamic marketing capabilities: a conceptual framework and research propositions
2023 · Augusto Bargoni, Fauzia Jabeen, et al. · International Marketing Review · 71
A systematic review of family business and consumer behaviour
2023 · Augusto Bargoni, Ilan Alon, et al. · Journal of Business Research · 65
Growth hacking: A critical review to clarify its meaning and guide its practical application
2023 · Augusto Bargoni, Gabriele Santoro, et al. · Technological Forecasting and Social Change · 55
Crowdfunding and innovation: a bibliometric review and future research agenda
2022 · Augusto Bargoni, Alberto Ferraris, et al. · European Journal of Innovation Management · 52
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Highway to hell or paradise city? Exploring the role of growth hacking in learning from innovation failure
2023 · Augusto Bargoni, Luboš Smrčka, et al. · Technovation · 48
Family firms’ characteristics and consumer behaviour: An enquiry into millennials’ purchase intention in the online channel
2022 · Augusto Bargoni, Tomas Kliestik, et al. · Journal of Business Research · 42
Is this really me? Investigating brand personality self‐congruity on consumer behavior in video‐based social media
2024 · Augusto Bargoni, Chiara Giachino, et al. · Psychology and Marketing · 34
To be (family) or not to be (family): the familiness effect over brand authenticity posts on social media and consumer engagement relationship
2022 · Augusto Bargoni, Jacopo Ballerini, et al. · Journal of Product & Brand Management · 29
The effects of influencer endorsement services on crowdfunding campaigns
2022 · Augusto Bargoni, Chiara Giachino, et al. · Journal of Services Marketing · 25
Competitive strategies in the agri-food industry in Italy during the COVID-19 pandemic: an application of K -means cluster analysis
2022 · Augusto Bargoni, Bernardo Bertoldi, et al. · British Food Journal · 23
A digital family affair: Do family firms' characteristics enhance consumers' willingness to pay?
2022 · Augusto Bargoni, Chiara Giachino, et al. · Technological Forecasting and Social Change · 19
Guest editorial: Business process management in the digital transformation era: new frontiers, challenges and opportunities
2025 · Stefano Bresciani, Augusto Bargoni, et al. · Business Process Management Journal · 8
Fostering organizational resilience in the age of hypercompetition: unpacking the role of competitive intelligence through the dynamic capabilities view
2026 · Jan Černý, Martin Potančok, et al. · Review of Managerial Science · 7
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Senior entrepreneurship and opportunity recognition: a systematic review of the literature
2025 · Ana Pilar Fañanás-Biescas, Aleksandr Ključnikov, et al. · International Journal of Entrepreneurial Behaviour & Research · 6
Generations' Attitudes and Behaviours in the Luxury Sector
2021 · Chiara Giachino, Bernardo Bertoldi, et al. · Advances in marketing, customer relationship management, and e-services book series · 5
Technology acceptance, multidimensional experience and disability sensitivity: a critical review
2026 · Giovanna Bagnato, Cristina Caterina Amitrano, et al. · Management Decision · 4
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Unravelling green ambidexterity innovation with green strategic intent: exploring mediation and moderation effects
2025 · Muhammad Shoaib, Lenka Švecová, et al. · Journal of Intellectual Capital · 4
Beyond Growth Hacking: Mastering Business Model Evolution
2024 · Gabriele Santoro, Augusto Bargoni · Emerald Group Publishing Limited eBooks · 4
Crowdfunding and Innovation: A Bibliometric Review and Future Research Agenda
2022 · Augusto Bargoni, Alberto Ferraris, et al. · SSRN Electronic Journal · 4
Digital platforms and refurbished goods: How self-focused and rational framings shape consumer choice and valuation
2026 · Jacopo Ballerini, Andrea Ciacci, et al. · Technology in Society · 2
Digital Business Models
2024 · Gabriele Santoro, Augusto Bargoni · Emerald Group Publishing Limited eBooks · 2
Defining Growth Hacking
2024 · Gabriele Santoro, Augusto Bargoni · Emerald Group Publishing Limited eBooks · 1
Works count: 52
Citation count: 794
H-index: 14
I10-index: 14
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