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Ivana Baltezarević

Observed names: Ivana BALTEZAREVIC, Ivana Baltezarevic, Балтезаревић, Ивана
ORCID: 0000-0003-4605-1420
Observed ORCID: 0000-0003-4605-1420
OpenAlex ID: A5017816075
Students’ Attitudes on The Role of Artificial Intelligence (Ai) In Personalized Learning
2024 · Radoslav Baltezarević, Ivana Baltezarević · International Journal of Cognitive Research in Science Engineering and Education · 43
Digital Game-Based Learning’s (DGBL) Effect on Students’ Academic Performance
2025 · Radoslav Baltezarević, Ivana Baltezarević · International Journal of Cognitive Research in Science Engineering and Education · 17
Cyber security: Building digital trust
2021 · Ivana Baltezarević, Radoslav Baltezarević · Megatrend revija · 14
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The impact of communication in the virtual environment on legal informatics
2020 · Ivana Baltezarević, Radoslav Baltezarević · Megatrend revija · 13
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The Role of Digital Marketing in the Esports Industry
2023 · Radoslav Baltezarević, Vesna Baltezarević, et al. · Acta Ludologica · 12
Product placement in new media
2019 · Ivana Baltezarević, Radoslav Baltezarević · Bastina · 11
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The role of the Instagram social network in youth business
2021 · Radoslav Baltezarević, Ivana Baltezarević · Megatrend revija · 9
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Dunning-Kruger effect: The influence of distorted reality on consumer perception towards luxury brands
2021 · Radoslav Baltezarević, Ivana Baltezarević · Bastina · 8
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Impact of sensory marketing on consumer behavior
2020 · Ivana Baltezarević · Bastina · 6
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Political Marketing in Digital Games: ‘Game Over’ for Traditional Political Marketing Methods
2019 · Radoslav Baltezarević, Borivoje Baltezarević, et al. · Acta Ludologica · 6
The role of mixed reality in the education sector
2024 · Ivana Baltezarević, Radoslav Baltezarević · Bastina · 5
Between Progress and Peril: The Role of Artificial Intelligence (AI) in Shaping Modern Political Communication
2025 · Radoslav Baltezarević, Vladimir Lović, et al. · International Journal of Cognitive Research in Science Engineering and Education · 4
Selective exposure in political communication
2022 · Radoslav Baltezarević, Ivana Baltezarević · Megatrend revija · 4
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National security and the challenges of the digital age
2022 · Milovan Lakušić, Ivana Baltezarević · Megatrend revija · 4
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Negative effects of humor in marketing communications
2023 · Ivana Baltezarević, Radoslav Baltezarević · Trendovi u poslovanju · 3
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The role of personal branding in the esports industry
2022 · Radoslav Baltezarević, Ivana Baltezarević, et al. · Megatrend revija · 3
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Advantages of digital marketing in the world of digital games
2024 · Radoslav Baltezarević, Borivoje Baltezarević, et al. · International Review · 2
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Terrorism in the digital environment
2023 · Radoslav Baltezarević, Ivana Baltezarević · Bastina · 2
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Cyber harassment of children with special reference to digital games
2023 · Vesna Baltezarevic, Radoslav Baltezarevic, et al. · Temida · 2
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Confirmation bias in digital communication: The tendency of consumers to favor information that confirms their pre-existing beliefs
2023 · Radoslav Baltezarević, Ivana Baltezarević, et al. · Megatrend revija · 2
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From Thinking to Feeling – Heuristics in Sports Media Marketing
2025 · Ivana Baltezarević, Radoslav Baltezarević, et al. · SPORTS MEDIA AND BUSINESS · 1
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Cyber threats and digital diplomacy: Coordinating state responses within fragmented legal frameworks
2025 · Radoslav Baltezarević, Ivana Baltezarević, et al. · Megatrend revija · 1
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Ensure Video Game Success with Digital Marketing
2024 · Radoslav Baltezarević, Ivana Baltezarević · CRC Press eBooks · 1
Digital guerrilla marketing: An innovative method of utilizing online communication channels to connect with the target audience
2024 · Radoslav Baltezarević, Ivana Baltezarević · Megatrend revija · 1
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The influence of colors in the emotional logo design
2021 · Radoslav Baltezarević, Ivana Baltezarević · Megatrend revija · 1
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Works count: 34
Citation count: 176
H-index: 8
I10-index: 6
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