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Author

Can Trinh

Institution: Troy University
Observed institution: Troy University
ORCID: 0000-0003-2127-0985
Observed ORCID: 0000-0003-2127-0985
OpenAlex ID: A5018030637
More than Shapes: The Silhouette Effect in Advertising
2023 · Can Trinh · Journal of Advertising · 4
The Influence of Recycled Packaging for Food Products on Consumer Behavior
2025 · Can Trinh, Ping He, et al. · Journal of Consumer Behaviour · 1
The Anchoring Role of Service Intermediaries During Crises
2026 · Can Trinh, Tho Phan · International Journal of Market Research
What Drives Solar Energy Adoption? An Exploratory Study
2026 · Can Trinh · Association of Marketing Theory and Practice Conference (AMTP)
Exploring the Affectionate Dimension of Cuteness
2025 · Can Trinh · Association of Marketing Theory and Practice Conference (AMTP)
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Exploring The Effect of Logos With Animals
2024 · Can Trinh · Association of Marketing Theory and Practice Conference (AMTP)
PDF
The Role of confidence in the effects of endorsing images
2023 · Can Trinh · Journal of Marketing Communications
Works count: 7
Citation count: 5
H-index: 1
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