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Hussam Ali

ORCID: 0009-0000-2705-8526
Observed ORCID: 0009-0000-2705-8526
OpenAlex ID: A5019315430
The effect of social media influencers on purchase intention: Examining the mediating role of brand attitude
2023 · Lu’ay Al-Mu’ani, Muneer Alrwashdeh, et al. · International Journal of Data and Network Science · 95
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The mediating role of brand credibility between social media influencers and patronage intentions
2022 · Muneer Alrwashdeh, Hussam Ali, et al. · International Journal of Data and Network Science · 29
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Augmented reality integration in Jordanian fast-food apps: Enhancing brand identity and customer interaction amidst digital transformation
2024 · Hussam Ali, Amer Morshed · Journal of Infrastructure Policy and Development · 24
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Impact of advanced technologies on supply chain management: Legal challenges and integration strategies
2025 · Mamoon Ahmad Al-Hunaiti, Laith T. Khrais, et al. · Corporate and Business Strategy Review · 3
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The role of green marketing in addressing environmental and economic challenges in Jordan
2025 · Hussam Ali, Hanadi A. Salhab · Environmental Economics · 2
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The Impact of Employees Empowerment on Workplace Creativity in Interior Design Companies in Jordan
2023 · Dina Ahmad Alkhodary, Hanadi Salhab, et al. · WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICS · 2
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Impact of Information and Communication Technologies on Tourism Marketing in Jordan
2021 · Al-Harith M. Abu Houssien, Ahmad A I Shajrawi, et al. · Academy of Information and Management Sciences journal · 2
Redefining customer connections in the UAE’s digital era: A study on emerging technological synergies
2025 · Hussam Ali, Ehab Haikal · Innovative Marketing · 1
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Works count: 8
Citation count: 158
H-index: 3
I10-index: 3
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