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Munazza Saeed

Linking responsible leadership with financial and environmental performance: determining mediation and moderation
2021 · Zia Ur Rehman, Imran Shafique, et al. · International Journal of Productivity and Performance Management · 71
Big data analytics-enabled dynamic capabilities and firm performance: examining the roles of marketing ambidexterity and environmental dynamism
2023 · Munazza Saeed, Zafer Adiguzel, et al. · Business Process Management Journal · 62
Workplace cyberbullying and creativity: examining the roles of psychological distress and psychological capital
2020 · Masood Nawaz Kalyar, Munazza Saeed, et al. · Management Research Review · 62
Customer-based brand equity and destination visit behaviour in the tourism industry: the contingent role of social media
2019 · Munazza Saeed, Imran Shafique · Quality & Quantity · 52
Is Hijab a fashion statement? A study of Malaysian Muslim women
2017 · Fadila Grine, Munazza Saeed · Journal of Islamic marketing · 52
Spiritual leadership and work alienation: analysis of mechanisms and constraints
2022 · Moazzam Ali, Muhammad Usman, et al. · Service Industries Journal · 47
Integrating factors influencing hijab purchase intention among Muslim women
2020 · Munazza Saeed, Fadila Grine, et al. · Journal of Islamic marketing · 30
The nexus between customer equity and brand switching behaviour of millennial Muslim consumers
2019 · Munazza Saeed, Ilhaamie Binti Abdul Ghani Azmi · South Asian Journal of Business Studies · 28
Participative leadership and service recovery performance: a moderated mediation model
2023 · Muhammad Aamir Shafique Khan, Du Jianguo, et al. · Journal of Service Theory and Practice · 26
Invigorating the spirit of being adaptive: Examining the role of spiritual leadership in adaptive selling
2024 · Muhammad Usman, Adeel Khalid, et al. · Journal of Business Research · 23
Islamic Shari'ah-compliant marketing
2013 · Munazza Saeed, Aysha Karamat Baig · International Journal of Social Entrepreneurship and Innovation · 21
Linking elements of entrepreneurial orientation and firm performance: examining the moderation of environmental dynamism
2020 · Imran Shafique, Munazza Saeed · Middle East J of Management · 20
‘Buying green’: the role of green customer-based brand equity in shaping customers’ green buying behavior
2023 · Munazza Saeed, Arhum Ahmed, et al. · Environment Development and Sustainability · 19
Green customer-based brand equity and green purchase consumption behaviour: the moderating role of religious commitment
2021 · Munazza Saeed, Imran Shafique · Environment Development and Sustainability · 17
Sustainable performance and disaster management in the oil and gas industry: An intellectual capital perspective
2024 · Sajid Nazir, Mahmood Ali, et al. · Resources Policy · 15
A cross-cultural comparison of Muslim religious commitment on US brand switching behaviour
2018 · Munazza Saeed, Ilhaamie Abdul Ghani Azmi · International Journal of Islamic Marketing and Branding · 13
A cross-cultural study of staying reasons of American brands: Analysis of millennial Muslim consumers
2018 · Munazza Saeed, Ilhaamie Abdul Ghani Azmi · Journal of Islamic marketing · 12
Examining Perceived Privacy, Perceived Security and Technology Anxiety into UMEGA in Improving Adoption Behavior of E-Government Services: An Evidence from Pakistan
2024 · Faheem Muneer, Akbar Azam, et al. · International Journal of Human-Computer Interaction · 9
Brand Switching Behaviour of Muslim Consumers: Development of a Conceptual Model
2016 · Munazza Saeed, Ilhaamie Binti Abdul Ghani Azmi · International Journal of Research in Business and Social Science (2147-4478) · 9
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Understanding career-meaningfulness and work centrality to serve customers: servant leadership and customer-oriented boundary-spanning behaviors
2025 · Munazza Saeed, Ahmad Jamal Bani-Melhem, et al. · Career Development International · 8
Good/bad apples and good barrels: the interactive effect of religiosity and ethics institutionalization on ethical decision-making
2024 · Samia Tariq, Tariq Hameed Alvi, et al. · Current Psychology · 6
Muslim consumers’ brand-switching behavior in Lahore and Kuala Lumpur: a qualitative comparative case study
2022 · Munazza Saeed, Zarina Waheed, et al. · Journal of Islamic marketing · 6
From digital technologies to platform circular economy performance: The role of digital platform ecosystem orchestration and platform structural assurance
2026 · Weng Marc Lim, Imran Shafique, et al. · Technology in Society · 5
Spirit at work: a panacea for ethical problems caused by marketing managers’ love of money
2024 · Tariq Hameed Alvi, Samia Tariq, et al. · Journal of Asia Business Studies · 5
Smart Warehousing in FMCG Sector: Challenges and Remedies
2025 · Sherbaz Khan, Syed Imran Zaman, et al. · Springer eBooks · 4
Works count: 44
Citation count: 638
H-index: 15
I10-index: 17
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