Author

Marina Leban

Observed name: Leban, Marina

Observed institutions: University of the Faroe Islands, Copenhagen Business School, ESCP Business School, Université Paris 1 Panthéon-Sorbonne

ORCID: 0000-0003-0632-2644

Observed ORCID: 0000-0003-0632-2644

OpenAlex ID: A5021452883

Constructing Personas: How High-Net-Worth Social Media Influencers Reconcile Ethicality and Living a Luxury Lifestyle

2020 · Marina Leban, Thyra Uth Thomsen, et al. · Journal of Business Ethics · 127

Transformational effects of social media lurking practices on luxury consumption

2019 · Marina Leban, Yuri Seo, et al. · Journal of Business Research · 68

Influencer Marketing: Building Brand Communities and Engagement

2020 · Leban, Marina, Voyer, Benjamin · Routledge eBooks · 45

The sharing economy at the base of the economic pyramid: How access‐based services can help overcome ownership risks

2021 · Tobias Schaefers, Gopalakrishnan Narayanamurthy, et al. · Psychology and Marketing · 29

On-demand features: Consumer reactions to tangibility and pricing structure

2021 · Tobias Schaefers, Marina Leban, et al. · Journal of Business Research · 25

Mindful luxury: A case of the Faroe Islands

2024 · Marina Leban, Amy Errmann, et al. · Tourism Management · 24

Social media influencers versus traditional influencers

2020 · Marina Leban, Benjamin G. Voyer · Routledge eBooks · 17

Unethical Behaviour of Social Media Influencers: History, Practice and Future Research

2022 · Marina Leban · SAGE Publications Ltd eBooks · 10

The mindful marketplace: ideological repackaging in influencer marketing

2025 · Amy Errmann, Marina Leban · Journal of Business Research · 6

Exploring the Specificities of Online Luxury Brand Communities: an Ingratiation Theory Perspective

2015 · Marina Leban, Ben Voyer · ACR North American Advances · 4

Robots, AI, and Virtual Influencers, Oh My!:The Role of Anthropomorphism and Social Influences on Consumer Response to AI

2021 · Hoffman, Donna, Haenlein, Michael, et al. · CBS Research Portal (Copenhagen Business School) · 2

Millionaires and Geo-tags: Investigating Millennials’ Display of Experiential Luxury on Instagram

2018 · ESCP Europe, France, Marina Leban, et al. · Global Fashion Management Conference · 1

On-demand Features:Opportunities and Challenges of Fractional as-a Service Business Models

2022 · Schäfers, Tobias, Leban, Marina · CBS Research Portal (Copenhagen Business School)

Sustainable Tourism Post Pandemic: How Can Luxury Help?

2021 · Marina Leban · CBS Research Portal (Copenhagen Business School)

Luxury consumption practices in the digital age : prosumers and lurkers on visual social media

2020 · Marina Leban · theses.fr (ABES)

Millionaire Micro-celebrities Personal Branding Strategies on Instagram

2019 · ESCP Europe, France, Marina Leban, et al. · Global Fashion Management Conference

Exploring the Concept of Beauty in Consumer Research: a Multidisciplinary Framework & Research Agenda

2018 · ESCP Europe, France, Marina Leban, et al. · Global Fashion Management Conference

Conceptualising Beauty in Consumer Research: A Framework and Research Agenda: An Abstract

2018 · Marina Leban, Benjamin Voyer · Developments in marketing science: proceedings of the Academy of Marketing Science

Analyzing the Perception of Experiential Luxury Consumption of Millennials on Instagram: a New Methodological Approach

2018 · Marina Leban, Matthias Plennert · ACR North American Advances

Millionaires on Instagram: Millennials’ Display of Experiential Luxury and Personal Branding Strategies on Visual Social Media

2018 · Marina Leban, Benjamin G. Voyer · ACR North American Advances

Conceptualising Beauty in Consumer Research a Framework and Research Agenda

2017 · ESCP Europe France, Marina Leban, et al. · Global Fashion Management Conference

1-E: Exploring the Concept of Beauty in Consumer Research: a Multidisciplinary Framework and Research Agenda

2017 · Marina Leban, Benjamin G. Voyer · ACR North American Advances

Luxury brand forums set the scene for status competition between consumers

2016 · Marina Leban, Benjamin G. Voyer · London School of Economics and Political Science Research Online (London School of Economics and Political Science)

PDF

Empowerment Through the Use of Ingratiation in Hermès Online Luxury Brand Communities

2015 · Marina Leban, Benjamin Voyer · Global Fashion Management Conference

Works count: 24

Citation count: 358

H-index: 8

I10-index: 8