Author

Kungpo Paul Tao

Observed name: Kungpo Tao

ORCID: 0000-0002-3754-6096

Observed ORCID: 0000-0002-3754-6096

OpenAlex ID: A5022436203

2016 · Kungpo Tao, Kiran Karande, et al. · The Journal of Marketing Theory and Practice · 31

2018 · Kungpo Tao, Paulette Edmunds · Theoretical Economics Letters · 22

2017 · Kungpo Tao, Yan Jin · Communications of the IIMA · 8

2025 · Kungpo Paul Tao, Yuan Xue · International Journal of Customer Relationship Marketing and Management · 1

2016 · Kungpo Tao, Fletes Sergio · World Journal of Management · 1

2014 · Kungpo Tao · Developments in marketing science: proceedings of the Academy of Marketing Science · 1

2026 · Kungpo Paul Tao · Association of Marketing Theory and Practice Conference (AMTP)

2025 · Akira Dasgupta, Yuan Xue, et al. · JMIRx Med

2019 · Kungpo Tao · Theoretical Economics Letters

2014 · Kungpo Tao · Developments in marketing science: proceedings of the Academy of Marketing Science

2014 · Kungpo Tao · Association of Marketing Theory and Practice Conference (AMTP)

2013 · Kungpo Tao, Yan Jin · Association of Marketing Theory and Practice Conference (AMTP)

2012 · Kungpo Tao, Yan Jin

2012 · Kungpo Tao · Association of Marketing Theory and Practice Conference (AMTP)

2011 · Kungpo Tao · ODU Digital Commons (Old Dominion University)

Works count: 15

Citation count: 64

H-index: 3

I10-index: 2