Author

Priyavrat Sanyal

Institution: Higher Colleges of Technology

Observed institutions: Andhra University, Higher Colleges of Technology, Indian Institute of Management Indore, Indian Institute of Management Visakhapatnam, Indian Institute of Management Bodh Gaya

ORCID: 0000-0001-7968-5417

Observed ORCID: 0000-0001-7968-5417

OpenAlex ID: A5022898528

Fifteen years of customer engagement research: a bibliometric and network analysis

2021 · Linda D. Hollebeek, Tripti Ghosh Sharma, et al. · Journal of Product & Brand Management · 226

What drives customers towards mobile shopping? An integrative technology continuance theory perspective

2021 · Nikunj Kumar Jain, Dimple Kaul, et al. · Asia Pacific Journal of Marketing and Logistics · 74

Making of a social buyer: the role of knowledge capital authenticity and inter-firm communication in B2B sales situations

2024 · Priyavrat Sanyal, Rakesh Singh, et al. · The Journal of Marketing Theory and Practice · 9

Mapping the Field of Mindfulness Research in Management: Trends and Ways Forward

2025 · Arvind Darshna, Chandan Parsad, et al. · Journal of Business Research · 8

Attractiveness of Retail Agglomeration Based on Product Type: An Experimental Study

2017 · Priyavrat Sanyal, Arunava Ghosh · SSRN Electronic Journal · 5

What specific investments are critical in fostering buyer‐supplier relationships: Evidence from MSMEs in emerging economies

2023 · Priyavrat Sanyal, Nikunj Kumar Jain, et al. · International Social Science Journal · 4

Nurturing Business Performance: Unveiling the Power of Strategic Green Orientation and Sustainable Design

2026 · Priyavrat Sanyal, Kaustov Chakraborty, et al. · Business Strategy and the Environment · 1

Relationships in Business to Business Marketing

2015 · Priyavrat Sanyal · SSRN Electronic Journal · 1

Understanding Sustainable Destination Management in the Maha Kumbh’s Context

2026 · Priyavrat Sanyal, Purvendu Sharma · Journal of contemporary business research.

Corrigendum to ‘Charting the course for adaptive selling: A systematic review and meta-analysis’ [Industrial Marketing Management 130 (2025) 106–127]

2026 · Nivin Vinoi, Amit Shankar, et al. · Industrial Marketing Management

Author response for "What specific investments are critical in fostering buyer‐supplier relationships: Evidence from MSMEs in emerging economies"

2023 · Priyavrat Sanyal, Nikunj Kumar Jain, et al. · Publons reviews and discussion

Author response for "What specific investments are critical in fostering buyer‐supplier relationships: Evidence from MSMEs in emerging economies"

2023 · Priyavrat Sanyal, Nikunj Kumar Jain, et al. · Publons reviews and discussion

Author response for "What specific investments are critical in fostering buyer‐supplier relationships: Evidence from MSMEs in emerging economies"

2023 · Priyavrat Sanyal, Nikunj Kumar Jain, et al. · Publons reviews and discussion

Do Product Types Affect the Attractiveness of Retail Agglomeration?

2016 · Priyavrat Sanyal · SSRN Electronic Journal

Works count: 15

Citation count: 333

H-index: 5

I10-index: 2