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Noel Zhou
Institution:
Ba Isago University
Observed institution:
Ba Isago University
ORCID:
0009-0009-3337-3587
Observed ORCID:
0009-0009-3337-3587
OpenAlex ID:
A5025333582
The Impact of Influencer Marketing on Consumer Buyer Behavior
2025
·
Douglas Chiguvi
, Noel Zhou
, et al.
·
International Review of Management and Marketing
·
10
PDF
Assessment of the effect of resource allocation on digital transformation in the Zimbabwean life insurance industry
2023
·
Douglas Chiguvi
, Tafadzwa Zaranyika
, et al.
·
International Journal of Research in Business and Social Science (2147-4478)
·
3
PDF
A higher education marketing perspective on choice factors and sources of information considered by prospective first-year students in Botswana
2024
·
Noel Zhou
·
International Journal of Research in Business and Social Science (2147-4478)
·
2
Factors influencing consumers’ green purchase behavior for sustainable organic food by Botswana university students
2024
·
Noel Zhou
·
International Journal of Scientific Research and Management (IJSRM)
PDF
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Works count:
4
Citation count:
15
H-index:
2
I10-index:
1
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