Author

M. Karthik Ram

Observed name: M Karthik Ram

ORCID: 0000-0002-5207-0348

Observed ORCID: 0000-0002-5207-0348

OpenAlex ID: A5025844659

The effect of digital communication technologies in retail supply chain management: Evidence from Indian small retailers

2023 · M. Karthik Ram, S. Selvabaskar, et al. · Journal of Future Sustainability · 9

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Digital Technology Adoption Behaviour in the context of Unorganised retail: Towards a Technology Continuance Theory

2022 · M. Karthik Ram, S. Arjun, et al. · International Conference on Innovations in Science and Technology for Sustainable Development (ICISTSD) · 9

Intention to use mobile payment systems among unorganised retailers in India

2023 · M. Karthik Ram, S. Selvabaskar · Journal of payments strategy & systems · 6

Mobile application adoption in business by the unorganized retailers and expanding the con-structs by using TAM, DOI, TOE theories

2023 · M. Karthik Ram, S. Selvabaskar, et al. · Management Science Letters · 5

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Antecedents of Binge-Scrolling Short-form Videos

2022 · Rajarathi Karunakaran, Guhan R, et al. · International Conference on Innovations in Science and Technology for Sustainable Development (ICISTSD) · 4

Digital Technology Adoption and its Usage Among Unorganized Retailers

2022 · M. Karthik Ram, S. Selvabaskar · Interdisciplinary Research in Technology and Management (IRTM) · 4

The Emergence of e-Banking Adoption by Rural Banking Customers: Evidence from Tamil Nadu

2022 · R Guhan, Rajarathi Karunakaran, et al. · International Conference on Innovations in Science and Technology for Sustainable Development (ICISTSD) · 2

A Theoretical and Empirical Perspective on Customer Satisfaction and Loyalty in Mobile Payment Platforms

2026 · M. Karthik Ram, S. Selvabaskar, et al. · International Conference on Advances in Electrical, Computing, Communication and Sustainable Technologies (ICAECT)

Works count: 8

Citation count: 37

H-index: 4

I10-index: