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Author

Devi Arnita

Observed institution: Bandung Institute of Technology
ORCID: 0000-0001-5883-9093
Observed ORCID: 0000-0001-5883-9093
OpenAlex ID: A5026778965
The Evaluation of Digital Readiness Concept: Existing Models and Future Directions
2018 · Reza Ashari Nasution, Linda Sendy Lediana Rusnandi, et al. · The Asian Journal of Technology Management (AJTM) · 72
Digital mastery in Indonesia: the organization and individual contrast
2020 · Reza Ashari Nasution, Devi Arnita, et al. · Journal of Management Development · 39
The role of threat-based awe and construal level in charitable advertising
2022 · Felix Septianto, Reza Ashari Nasution, et al. · European Journal of Marketing · 23
Digital Readiness and Acceptance of Mobile Advertising
2021 · Reza Ashari Nasution, Devi Arnita, et al. · Australasian Marketing Journal (AMJ) · 20
Believe It or Not: The Effect of Involvement on the Credibility of Image Transfer through co-Branding
2020 · Reza Ashari Nasution, Devi Arnita, et al. · Journal of International Consumer Marketing · 17
Acculturation, religiosity, and willingness to accept Korean products among Muslim consumers: an exploratory study
2023 · Reza Ashari Nasution, So Won Jeong, et al. · Journal of Islamic marketing · 12
Travellers’ online sharing across different platforms: what and why?
2023 · Reza Ashari Nasution, Nila Armelia Windasari, et al. · Journal of Hospitality and Tourism Technology · 10
The effects of organizational positioning and donation recognition on charitable giving: insights from moral foundations theory
2022 · Widya Paramita, Felix Septianto, et al. · Asia Pacific Journal of Marketing and Logistics · 5
The acceptance of mobile advertising: a social or personal matter
2021 · Reza Ashari Nasution, N.A. Aghniadi, et al. · International Journal of Internet Marketing and Advertising · 5
Attitudinal Factors Influencing Digital Collaborative Consumption Among Internet Users: A Confirmatory Study in Indonesia
2025 · Lukni Burhanuddin Ahmad, Devi Arnita, et al. · Gadjah Mada International Journal of Business
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The Structural View of Ecosystem-based Curriculum for Business School
2019 · Reza Ashari Nasution, Devi Arnita, et al. · INTED proceedings
The Influence of Perceived Utility, Contextual Relevance and Lifestyle on the Acceptance of Mobile Advertising
2018 · Institut Teknologi Bandung, Indonesia, Reza Ashari Nasution, et al. · Global Fashion Management Conference
Digital Readiness Influence on Mobile Advertising Acceptance Among Young Millennials
2018 · Institut Teknologi Bandung, Indonesia, Reza Ashari Nasution, et al. · Global Fashion Management Conference
Synthesis, Structure and Strategy for Building Future Skills of Business School
2018 · Reza Ashari Nasution, Devi Arnita · INTED proceedings
Works count: 14
Citation count: 203
H-index: 7
I10-index: 7
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