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Author

Mohammadali Koorank Beheshti

Institution: Marist University
ORCID: 0000-0002-7659-2685
Observed ORCID: 0000-0002-7659-2685
OpenAlex ID: A5027137990
Does polarizing personality matter in influencer marketing? Evidence from Instagram
2023 · Mohammadali Koorank Beheshti, Mahesh Gopinath, et al. · Journal of Business Research · 26
Methodological approaches to cross-cultural/national research in advertising: A review of scholarship published between 1995 and 2022
2023 · John Ford, Douglas West, et al. · Journal of Business Research · 5
The Effect of Game Ad Outcome on Subsequent Mobile Gaming Experience: The Mediating Role of Inferred Difficulty
2024 · Sama Ashouri, Mohammadali Koorank Beheshti, et al. · Journal of Interactive Marketing · 2
The Nature of Cross-Cultural Research Problems: An Abstract
2022 · John B. Ford, Douglas C. West, et al. · Developments in marketing science: proceedings of the Academy of Marketing Science
Works count: 4
Citation count: 33
H-index: 2
I10-index: 1
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