Author

Sawsan Taha

Observed name: Sawsan TAHA

Institution: Al Ain University

Observed institution: Al Ain University

ORCID: 0000-0002-0578-0398

Observed ORCID: 0000-0002-0578-0398

OpenAlex ID: A5027231729

EcoConnect: Guiding environmental awareness via digital marketing approaches

2023 · Mohammad Khalaf Daoud, Sawsan Taha, et al. · International Journal of Data and Network Science · 66

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Artificial Intelligence Tools in Media and Journalism: Roles and Concerns

2023 · Rahima Aissani, Rania Abdel-Qader Abdallah, et al. · International Conference on Multimedia Computing, Networking and Applications (MCNA) · 50

Leveraging Artificial Intelligence in Social Media Analysis: Enhancing Public Communication Through Data Science

2025 · Sawsan Taha, Rania Abdel-Qader Abdallah · Journalism and Media · 24

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Exploring students’ perceptions toward the use of augmented reality for digital library services

2023 · Sawsan Taha, Abdoulaye Kaba, et al. · Digital Library Perspectives · 23

Exploring the Utilization of Augmented Reality in Higher Education Perceptions of Media and Communication Students

2023 · Sawsan Taha, Enas Abulibdeh, et al. · Emerging Science Journal · 16

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Investigating Student Perceptions of Augmented Reality Utilizing Technology Acceptance Model (TAM)

2022 · Sawsan Taha, Enas Abulibdeh, et al. · International Arab Conference on Information Technology (ACIT) · 8

Arab Youth Motives for Using Social Media

2024 · Rahima AISSANI, Sawsan TAHA, et al. · International Journal of Religion · 7

Exploring Media and Communication Students’ Perception of Egyptian Universities’ Use of Augmented Reality in Learning

2023 · Sawsan Taha, Enas Abulibdeh, et al. · Studies in Media and Communication · 7

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AI Applications for News

2024 · Sawsan Taha, Rahima Aissani, et al. · International Conference on Intelligent Computing, Communication, Networking and Services (ICCNS) · 6

Investigating the Consequences for the Economy Arising from the Utilization of Mobile Marketing Within the Framework of Cybercrime

2023 · Marzouq Al-Qeed, Mohammad Khalaf Daoud, et al. · International Conference on Social Networks Analysis, Management and Security (SNAMS) · 5

The Impact of Artificial Intelligence Applications on Media Industries: A Prospective Study

2023 · Muhammad Noor Al Adwan, Mai Abd Algane Mahmoud, et al. · Journal of Namibian Studies History Politics Culture · 5

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Challenges Facing Underdeveloped Countries in Implementing Cutting-Edge AI Technology

2023 · Enas Abulibdeh, Sawsan Taha, et al. · Studies in big data · 5

Pre-service Mathematics Teachers' Perspectives on STEM Education

2022 · Hanan Shaher Almarashdi, Enas Said Abulibdeh, et al. · International Arab Conference on Information Technology (ACIT) · 5

Artificial intelligence and media labour transformation in Arab journalism: professional identity, behavioural change, and ethical challenges

2026 · Rania Abdel Qader Abdallah, Sawsan Taha, et al. · Frontiers in Communication · 4

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Identifying Conflict Management Methods of School Principals as Perceived by School Teachers in Jordan

2023 · Eman Ali Zaitoun, Abed El Hakeem Hejazi, et al. · Journal of Higher Education Theory and Practice · 4

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The Status of Individual and Group Identities in Networked Societies

2024 · Rahima Aissani, Sawsan Taha, et al. · International Conference on Social Networks Analysis, Management and Security (SNAMS) · 3

Beyond the Red Pen: Exploring the Impact of Language Peer Assessment Technology on the ESL/EFL Writers’ Performance

2024 · Sumaya Daoud, Elham Taha Hussein, et al. · World Journal of English Language · 3

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Eco-Psychology in Social Networks: Understanding the Influence of Nature on Online Behavior

2023 · Shirin Abdallah Alimour, Abdellateef Alqawasmi, et al. · International Conference on Social Networks Analysis, Management and Security (SNAMS) · 1

A Study of Students' Knowledge, Skills, and Attitudes toward the Use of Infographics as a Teaching Tool

2023 · Eman Zaitoun, Sawsan Taha, et al. · International Conference on Multimedia Computing, Networking and Applications (MCNA) · 1

Arab media representation of the internal Palestinian conflict a comparative analysis of news reporting

2017 · Sawsan Taha · 1

Emirati University Students’ Perceptions of the Role of Media and Information Literacy in Understanding Media Ethics: A Survey of Self-Reported Views

2026 · Sawsan Taha, Amer Ahmad · Journalism and Media

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Social Media’s Role in Higher Education Learning

2025 · Sawsan Taha, Sherin Alamassi, et al. · International Conference on Social Networks Analysis, Management and Security (SNAMS)

The Scope of Parental Involvement as a Social Capital of Emirati Children: A Case Study

2023 · Sherin Alamassi, Zuhrieh Shanaa, et al. · Journal of Namibian Studies History Politics Culture

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Works count: 24

Citation count: 245

H-index: 7

I10-index: 5