Product
Help
Pricing
About
Jobs
Log in
Get started
Author
Add to collection
Simran Babu
Observed name:
S. Samuel Babu
Institution:
Sambalpur University
Observed institution:
Sambalpur University
ORCID:
0009-0000-2098-5802
Observed ORCID:
0009-0000-2098-5802
OpenAlex ID:
A5027419798
Neuromarketing: Is Campbell in Soup?
2012
·
S. Samuel Babu
, Thalluri Prasanth Vidyasagar
·
IUP Journal of Marketing Management
·
29
Lexical Density and Diversity in Written Language of Adolescents between 10–16 Years of Age
2017
·
Sudhin Karuppali
, S. Samuel Babu
, et al.
·
Journal of the Indian Academy of Applied Psychology
·
3
Variety-Seeking Shopping Behaviours in the Age of Green Content Marketing, Affiliate Marketing, and Shopping Motives: An Agenda for Future Research Using a TCCM Approach
2025
·
Valavadra Sahu
, Honorata Barbara Howaniec
, et al.
·
Sustainability
·
2
PDF
Contextualizing Attitude-intention-behaviour Triad With Green Marketing & Sustainable Practices: an Ism Approach
2025
·
Simran Babu
, Saroj Kumar Sahoo
, et al.
·
Academy Review
·
1
PDF
Environmental Awareness, Green Consumption, and Entrepreneurial Sustainability in Rural Development: A Bibliometric Analysis
2026
·
Simran Babu
, Honorata Howaniec
, et al.
·
EUROPEAN RESEARCH STUDIES JOURNAL
Synergisticinteractionsbetweengreen-shopping,cultureandsustainablepractices:unpackingtheentrepreneur-customersnexus
2026
·
Saroj Kumar Sahoo
, Simran Babu
, et al.
·
European Journal of Transformation Studies
PDF
The relationship of content and affiliate marketing strategies with varying shopping behaviours
2025
·
Valavadra Sahu
, Saroj Kumar Sahoo
, et al.
·
Journal of Entrepreneurship and Sustainability Issues
PDF
Modelling Consumers’ Green Purchase Propensity with Perception, Cognition and Emotion in the Context of Sustainable Development
2025
·
Simran Babu
, Mariia Dykha
, et al.
·
European Journal of Sustainable Development
PDF
Customer Loyalty in the Age of Sustainability: A Moderated and Mediation Model of Attitude, Perception, and Risk-Perception
2025
·
Simran Babu
, Saroj Kumar Sahoo
, et al.
·
Orissa Journal of Commerce
PDF
Show more works
View as search
Works count:
9
Citation count:
35
H-index:
2
I10-index:
1
Year
Topic
Type
