Author

Qi Deng

Institutions: Carleton University, Zhejiang Gongshang University

Observed institutions: Dalhousie University, Carleton University, Zhejiang Gongshang University

ORCID: 0000-0002-1150-3098

Observed ORCID: 0000-0002-1150-3098

OpenAlex ID: A5027434251

Emoji, Playfulness, and Brand Engagement on Twitter

2020 · Lindsay McShane, Ethan Pancer, et al. · Journal of Interactive Marketing · 190

How student perceptions about online learning difficulty influenced their satisfaction during Canada's Covid‐19 response

2022 · Colin Conrad, Qi Deng, et al. · British Journal of Educational Technology · 179

Organizational Green IT Adoption: Concept and Evidence

2015 · Qi Deng, Shaobo Ji · Sustainability · 124

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Understanding consumer engagement with brand posts on social media: The effects of post linguistic styles

2021 · Qi Deng, Michael J. Hine, et al. · Electronic Commerce Research and Applications · 89

Speak to head and heart: The effects of linguistic features on B2B brand engagement on social media

2021 · Qi Deng, Yun Wang, et al. · Industrial Marketing Management · 68

Social media capability in B2B marketing: toward a definition and a research model

2017 · Yun Wang, Michel Rod, et al. · Journal of Business and Industrial Marketing · 62

Inside the Black Box of Dictionary Building for Text Analytics: A Design Science Approach

2019 · Qi Deng, Michael J Hine, et al. · Journal of international technology and information management · 44

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A Review of Design Science Research in Information Systems: Concept, Process, Outcome, and Evaluation

2018 · Qi Deng, Shaobo Ji · Pacific Asia journal of the Association for Information Systems · 32

A thematic exploration of social media analytics in marketing research and an agenda for future inquiry

2020 · Yun Wang, Qi Deng, et al. · Journal of Strategic Marketing · 29

Exploiting business networks in the age of social media: the use and integration of social media analytics in B2B marketing

2020 · Yun Wang, Michel Rod, et al. · Journal of Business and Industrial Marketing · 29

Green IT practice disclosure

2017 · Qi Deng, Shaobo Ji, et al. · Journal of Information Communication and Ethics in Society · 26

Building an Environmental Sustainability Dictionary for the IT Industry

2017 · Qi Deng, Mike Hine, et al. · Proceedings of the ... Annual Hawaii International Conference on System Sciences/Proceedings of the Annual Hawaii International Conference on System Sciences · 24

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What Makes Brand Social Media Posts Engaging? An Integrative Framework and Future Research Agenda

2021 · Qi Deng, Michael J. Hine, et al. · Journal of Internet Commerce · 9

Understanding Café Culture: Toward a Dynamic and Holistic Research Framework

2018 · Yun Wang, Qi Deng, et al. · Journal of Global Marketing · 8

Why Organizations Adopt Green IT: A Comprehensive Review

2015 · Qi Deng, Yun Wang, et al. · CONF-IRM · 7

Consumer Engagement with Brand Posts on Social Media: Current State and Research Agenda

2020 · Qi Deng, Michael Hine, et al. · Proceedings of the ... Annual Hawaii International Conference on System Sciences/Proceedings of the Annual Hawaii International Conference on System Sciences · 5

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Applying Third Place Theory in Mobile Social Media Research: The Physical-Virtual Integration

2017 · Yun Wang, Qi Deng, et al. · Journal of the Association for Information Systems · 5

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Emoji Are Not All Created Equal: The Effects of Emoji Variations on Brand Attitudes, Product Quality Expectations and Trial Intentions

2025 · Qi Deng, Lindsay McShane · International Journal of Consumer Studies · 4

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Investigating the Impacts of Brand Social Media Posts’ Linguistic Styles on Consumer Engagement