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Author

Michel Rod

Observed names: M. R. Rod, M.R. Rod, Michel R M Rod, Michel R. M, Michel R. M. Rod, Michel R. Rod, Michel R.M. Rod, Michel ROD, Michel Roger Rod, Rod, Michel R. M.
Observed institutions: University of New Brunswick, University of Lethbridge, Alfaisal University, University of Calgary, Victoria University of Wellington, Carleton University, University of Birmingham
ORCID: 0000-0003-2667-9915
Observed ORCID: 0000-0003-2667-9915
OpenAlex ID: A5028123287
The Market Potential of Grape Waste Alternatives
2014 · Kyle Dwyer, Farah Hosseinian, et al. · Journal of Food Research · 309
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An examination of the relationship between service quality dimensions, overall internet banking service quality and customer satisfaction
2009 · Michel Rod, Nicholas J. Ashill, et al. · Marketing Intelligence & Planning · 190
The Effect of Management Commitment to Service Quality on Frontline Employees' Job Attitudes, Turnover Intentions and Service Recovery Performance in a New Public Management Context
2008 · Nicholas J. Ashill, Michel Rod, et al. · Journal of Strategic Marketing · 157
Burnout processes in non-clinical health service encounters
2010 · Nicholas J. Ashill, Michel Rod · Journal of Business Research · 101
Job resourcefulness, symptoms of burnout and service recovery performance: an examination of call centre frontline employees
2009 · Nicholas J. Ashill, Michel Rod, et al. · Journal of Services Marketing · 94
Ethnic identity, consumer ethnocentrism, and purchase intentions among bi-cultural ethnic consumers: “Divided loyalties” or “dual allegiance”?
2017 · Alia El Banna, Nicolas Papadopoulos, et al. · Journal of Business Research · 88
Management commitment to service quality and service recovery performance
2010 · Michel Rod, Nicholas J. Ashill · International Journal of Pharmaceutical and Healthcare Marketing · 82
Symptoms of burnout and service recovery performance
2009 · Michel Rod, Nicholas J. Ashill · Managing Service Quality · 77
Pre- and Post-Ischemic Administration of Dizocilpine (MK-801) Reduces Cerebral Necrosis in the Rat
1989 · M.R. Rod, R.N. Auer · Canadian Journal of Neurological Sciences / Journal Canadien des Sciences Neurologiques · 72
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Speak to head and heart: The effects of linguistic features on B2B brand engagement on social media
2021 · Qi Deng, Yun Wang, et al. · Industrial Marketing Management · 68
Social media capability in B2B marketing: toward a definition and a research model
2017 · Yun Wang, Michel Rod, et al. · Journal of Business and Industrial Marketing · 62
Entrepreneurial Mindset
2019 · Nusa FAIN, Michel ROD, et al. · Conference Proceedings of the Academy for Design Innovation Management · 55
Understanding Attitude and Behavior of Canadian Consumers Toward Organic Wine
2015 · José I. Rojas-Méndez, Manon Le Nestour, et al. · Journal of Food Products Marketing · 52
The relationship of structural ischemic brain damage to neurobehavioural deficit: The effect of postischemic MK-801.
1990 · M. R. Rod, I. Q. Whishaw, et al. · Canadian Journal of Psychology/Revue Canadienne de Psychologie · 52
The impact of call centre stressors on inbound and outbound call‐centre agent burnout
2013 · Michel Rod, Nicholas J. Ashill · Managing Service Quality · 51
Customer perceptions of frontline employee service delivery: A study of Russian bank customer satisfaction and behavioural intentions
2016 · Michel Rod, Nicholas J. Ashill, et al. · Journal of Retailing and Consumer Services · 43
The relationship between job demand stressors, service recovery performance and job outcomes in a state-owned enterprise
2007 · Michel Rod, Nicholas J. Ashill, et al. · Journal of Retailing and Consumer Services · 42
Is co-created value the only legitimate value? An institutional-theory perspective on business interaction in B2B-marketing systems
2020 · Marta Massi, Michel Rod, et al. · Journal of Business and Industrial Marketing · 40
Institutional and resource configurations associated with different SME foreign market entry modes
2017 · Valerie Lindsay, Michel Rod, et al. · Industrial Marketing Management · 39
The effect of customer orientation on frontline employees job outcomes in a new public management context
2010 · Michel Rod, Nicholas J. Ashill · Marketing Intelligence & Planning · 39
Behavioral deficits revealed by multiple tests in rats with ischemie damage limited to half of the CA1 sector of the hippocampus
1994 · Ian Q. Whishaw, Michel R. Rod, et al. · Brain Research Bulletin · 39
Contextualizing Arab female entrepreneurship in the United Arab Emirates
2016 · Murat Sakir Erogul, Michel Rod, et al. · Culture and Organization · 37
The informative and persuasive components of pharmaceutical promotion
2009 · Michel Rod, Sarena Saunders · International Journal of Advertising · 31
A thematic exploration of social media analytics in marketing research and an agenda for future inquiry
2020 · Yun Wang, Qi Deng, et al. · Journal of Strategic Marketing · 29
Exploiting business networks in the age of social media: the use and integration of social media analytics in B2B marketing
2020 · Yun Wang, Michel Rod, et al. · Journal of Business and Industrial Marketing · 29
Works count: 105
Citation count: 2,426
H-index: 28
I10-index: 48
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