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Nikolina Ljepava

Observed names: Dr. Nikolina Ljepava, Ljepava, Nikolina, Nikolina, Ljepava
Observed institutions: American University in Dubai, MODUL University Dubai, University of Maribor, Telekom Srbija (Serbia), DOBA Business School, S P Jain School of Global Management, University of Khorfakkan, University of Windsor, American University in the Emirates
ORCID: 0000-0002-7210-7064
Observed ORCID: 0000-0002-7210-7064
OpenAlex ID: A5028618938
Personality and social characteristics of Facebook non-users and frequent users
2013 · Nikolina Ljepava, R. Robert Orr, et al. · Computers in Human Behavior · 149
AI-Enabled Marketing Solutions in Marketing Decision Making: AI Application in Different Stages of Marketing Process
2022 · Nikolina Ljepava · TEM Journal · 99
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Emojis to conversion on social media
2022 · Dušan Mladenović, Kamil Koštiál, et al. · International Journal of Consumer Studies · 32
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Citizen-Centric Approach in Delivery of Smart Government Services
2019 · Ayman Ahmad Obedait, Mohamed Youssef, et al. · Advances in Science, Technology & Innovation/Advances in science, technology & innovation · 22
The Assessment of the Key Competences for Lifelong Learning—The Fuzzy Model Approach for Sustainable Education
2022 · Aleksandar Aleksić, Snežana Nestić, et al. · Sustainability · 20
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From greenwashing to greenbleaching: green communication and mitigating moral outrage in the context of revisited situational crisis communication theory
2024 · Marko Selaković, Nikolina Ljepava, et al. · Corporate Communications An International Journal · 16
Model for Selection of the Best Location Based on Fuzzy AHP and Hurwitz Methods
2017 · Slavko Arsovski, Gordana Todorovic, et al. · Mathematical Problems in Engineering · 16
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Blockchain Technology, Sustainability and Business: A Literature Review and the Case of Dubai and UAE
2020 · Pythagoras N. Petratos, Nikolina Ljepava, et al. · Advances in Science, Technology & Innovation/Advances in science, technology & innovation · 13
E-Business as Catalyst for Global Transformation of SMEs: A Middle East Perspective
2023 · Marko Selaković, Nikolina Ljepava, et al. · TEM Journal · 12
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A Cross-Cultural Comparison of Conflict Management Styles in Multinational Organisations: Empirical Evidence from Serbia
2020 · Marija Runic Ristic, Nikolina Ljepava, et al. · Journal of East European Management Studies · 12
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Selection of Renewable Energy Projects from the Investor’s Point of View Based on the Fuzzy–Rough Approach and the Bonferroni Mean Operator
2024 · Ibrahim Krayem A. El-Jaberi, Ilija Stojanović, et al. · Sustainability · 10
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Implications of the paracrises on the companies’ stock prices
2019 · Marko Selaković, Nikolina Ljepava, et al. · Corporate Communications An International Journal · 10
Exploring the Relationship Between Corporate Volunteering and Internal Communications in Multinational Organizations
2016 · Alex Malouf, Marko Selaković, et al. · Communication Management Review · 8
Work ethic, cultural impact and perceived performance – innovative insights from three countries
2024 · Marija Runić-Ristić, Tijana Savić Tot, et al. · International Journal of Islamic and Middle Eastern Finance and Management · 7
Integrating the Triple Pillar: AI Marketing's Pathway to Enhancing Industry 5.0 Through Sustainability, Resilience, and Customer Engagement
2024 · Ali Mohammad Alenezi, Mohammad A.K Alsmairat, et al. · International Conference on Cyber Resilience (ICCR) · 7
Smart City Transportation Services, Customer Satisfaction and Impact on the Quality of Life
2019 · Aleksandar Aleksic, Nikolina Ljepava, et al. · Advances in Science, Technology & Innovation/Advances in science, technology & innovation · 7
The Evolution of Disinformation: A Study of Digital Transformation of Fake News
2025 · Marko Selaković, Anna Tarabasz, et al. · Medijske studije · 4
Predicting Stock Market Trends With Python
2024 · Mariia Kapinus, Katerynа Liashenko, et al. · ГРААЛЬ НАУКИ · 4
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Online-ignited Crises and Post-crisis Image Restoration: Example of Flight 3411 Incident
2023 · Marko Selaković, Nikolina Ljepava · International Journal of Management Trends Key Concepts and Research · 4
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Cyberbullying, online behavior, and the students' psychological well-being: An engineering management approach
2019 · Nikolina Ljepava, Duško Tomić, et al. · Serbian Journal of Engineering Management · 4
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Industrial Application of the ANFIS Algorithm—Customer Satisfaction Assessment in the Dairy Industry
2023 · Nikolina Ljepava, Aleksandar Jovanović, et al. · Mathematics · 3
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Upravljanje inovacijskim promenama u savremenom okruženju
2018 · Marko Selaković, Nikolina Ljepava, et al. · Vojno delo · 2
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Beyond Deepfakes: Softfakes— A Novel Form of AI-mediated Strategic Communication
2026 · Nikolina Ljepava, Anna Tarabasz, et al. · Journal of Creative Communications · 1
The third way: evolution of public relations in Yugoslavia (1945–1991)
2026 · Marko Selaković, Nikolina Ljepava · Corporate Communications An International Journal · 1
Personalized AI Companions: How Machine Learning Shapes Parasocial Attachment
2025 · Nikolina Ljepava, Marko Selakovic · International Conference on Business Intelligence for Technology Innovation (ICBITI) · 1
Works count: 45
Citation count: 471
H-index: 10
I10-index: 12
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