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Hebat Allah Mamdouh Mostafa

Observed names: Heba Mamdouh, Hebat Allah Mamdouh
ORCID: 0009-0009-8071-2967
Observed ORCID: 0009-0009-8071-2967
OpenAlex ID: A5028667666
The Power of AI in Retail E-Commerce: What Drives Online Customer Word-of-Mouth Intention Toward AI-Powered Shopping Applications?
2025 · Ghada ElSayad, Heba Mamdouh · International Journal of Human-Computer Interaction · 5
AI-driven learning: evaluating the role of chatbots in enhancing student motivation and learning outcomes
2025 · Ghada ElSayad, Hebat Allah Mamdouh · Journal of Applied Research in Higher Education · 4
Explaining Brand Switching Behavior Through Customer Perceived Value: Evidence from the Egyptian Smartphone Market
2026 · Engy Ahmed Abdo, Talaat Asaad, et al. · المجلة العلمية للدراسات التجارية والبيئية
Driving Social Media Customers’ Purchase Intentions: The Mediation Role of EWOM Credibility
2023 · Hebat Allah Mamdouh, Ghada El Sayad · المجلة العربیة للإدارة
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The Impact of VR Shopping Experience on Consumer Attitudes in Egypt
2023 · Hebat Allah Mamdouh Mostafa · المجلة العلمية للدراسات التجارية والبيئية
The Impact of Creativity in Social Media Marketing on Consumer’s Purchase Intention in Egypt
2023 · Hebat Allah Mamdouh Mostafa · المجلة العلمية للدراسات التجارية والبيئية
PDF
E-Service Quality & E-Loyalty
2018 · Hebat Allah Mamdouh Mostafa · LAP LAMBERT Academic Publishing eBooks
Works count: 7
Citation count: 9
H-index: 2
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