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Victor Tavares

Observed name: Tavares, Victor
ORCID: 0000-0002-1994-5501
Observed ORCID: 0000-0002-1994-5501
OpenAlex ID: A5029117166
Brand Management in SMEs: Conceptualization of Differences and Research Agenda
2015 · Victor Tavares · 4
The Presence of Brands in the Metaverse
2024 · Joana Oliveira, Catarina Rocha, et al. · Advances in marketing, customer relationship management, and e-services book series · 1
Brand knowledge and Satisfaction Explained by the Attributes of a Regional Food Product
2021 · Ana Pinto Borges, Elvira Vieira, et al. · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT) · 1
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Brand Management Challenges in the Context of Recession
2016 · Ana Sousa, Victor Tavares · European Journal of Applied Business and Management · 1
Artificial Intelligence in Social Media Management: Strategic Augmentation and Human Oversight in a Marketing Agency
2026 · Juliana Duarte Silva, Victor Tavares · Advances in computational intelligence and robotics book series
Exploring Brand Presence in the Metaverse: The Fly London Fashion Experience
2025 · Joana Oliveira, Victor Tavares, et al. · Advances in business information systems and analytics book series
The circular economy in the Portuguese consumer's perspective
2025 · Mariana Neto, Ana Pinto Borges, et al. · Global Business and Economics Review
The circular economy in the Portuguese consumer's perspective
2024 · Victor Tavares, Elvira Vieira, et al. · Global Business and Economics Review
The Construction of the Brand Narrative Through the Creation of Corporate Museums
2024 · Paulo Stenzel, Victor Tavares, et al. · Smart innovation, systems and technologies
Relevance of Digital Marketing for the Performance of Small and Medium-sized Enterprises: the Case of the Portuguese Footwear Sector
2024 · Elvira Vieira, Daniela Silva, et al.
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Análise das Motivações e Intenções de Revisita dos Frequentadores do Festival de Música " MEO SUDOESTE "
2016 · Oliveira, Renata, Tavares, Victor, et al. · Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT)
Mellon Collie and the Infinite Sadness%3arock%2c Melancolia E Sociedade De Consumo
2013 · Victor Tavares
[en] MELLON COLLIE AND THE INFINITE SADNESS: ROCK,MELANCHOLIA AND CONSUMER SOCIETY
2013 · Victor Tavares
The Magical Book
2007 · Lesley Sims, Victor Tavares, et al.
Beauty & the Beast
2006 · Louie Stowell, Victor Tavares
Works count: 15
Citation count: 7
H-index: 1
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