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Khouloud Oueslati

Observed names: Khouloud Oueslaty, Oueslati, Khouloud
Institution: Manouba University
ORCID: 0009-0002-7215-1759
Observed ORCID: 0009-0002-7215-1759
OpenAlex ID: A5029151019
A Bibliometric Analysis on Artificial Intelligence in Marketing: Implications for Scholars and Managers
2024 · Khouloud Oueslati, Salma Ayari · Journal of Internet Commerce · 24
Investigating the influence of AI chatbot interactions on attitudes and purchase intentions: extending the UTAUT framework from brands perspective
2025 · Eya Kbaier, Fatma Bakini, et al. · Journal of Business Strategy · 15
Exploring the causes to unfollow social media influencers: A qualitative study
2024 · Salma Ayari, Khouloud Oueslati, et al. · Journal of Human Behavior in the Social Environment · 9
Safety and Service Quality Along With Technology in Mega-Sport Events
2017 · Khouloud Oueslati, Dhouha Baklouti Hayani, et al. · International Business Management · 3
Understanding the dynamics of unfollowing behaviour on TikTok: implications for interactive marketing
2024 · Salma Ayari, Olfa Nouira, et al. · Journal of Decision System · 2
Works count: 6
Citation count: 53
H-index: 3
I10-index: 2
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