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Kirti Dutta

Balanced Scorecards in Managing Higher Education Institutions: An Indian Perspective
2007 · Venkatesh Umashankar, Kirti Dutta · International Journal of Educational Management · 190
A Comparative Study of Consumers' Green Practice Orientation in India and the United States: A Study from the Restaurant Industry
2008 · Kirti Dutta, Venkatesh Umashankar, et al. · Journal of Foodservice Business Research · 158
Service failure and recovery strategies in the restaurant sector: An Indo‐US comparative study
2007 · Kirti Dutta, Umashankar Venkatesh, et al. · International Journal of Contemporary Hospitality Management · 94
Change in Consumer Patronage and Willingness to Pay at Different Levels of Service Attributes in Restaurants: A Study in India
2014 · Kirti Dutta, H. G. Parsa, et al. · Journal of Quality Assurance in Hospitality & Tourism · 67
Consumer Behaviour in Restaurants: Assessing the Importance of Restaurant Attributes in Consumer Patronage and Willingness to Pay
2017 · H.G. Parsa, Kirti Dutta, et al. · Apple Academic Press eBooks · 41
Hospitality internship placements: analysis for United Kingdom and India.
2010 · Anjana Singh, Kirti Dutta · Journal of Service Research · 37
Customer’s digital advocacy: the impact of reviews and influencers in building trust for tourism and hospitality services
2021 · Kirti Dutta, Kirti Sharma, et al. · Worldwide Hospitality and Tourism Themes · 34
Using structural equation modeling to understand the impact of Bollywood movies on destination image, tourist activity, and purchasing behavior of Indians
2015 · Bharath M Josiam, Daniel L Spears, et al. · Journal Of Vacation Marketing · 28
“Namastey London”: Bollywood Movies and Their Impact on how Indians Perceive European Destinations
2014 · Bharath M. Josiam, Daniel L. Spears, et al. · University of North Texas Digital Library (University of North Texas) · 19
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Hedonic and utilitarian motivations and the role of trust in using food delivery apps: an investigation from a developing economy
2025 · Kirti Dutta, Sanjukta Pookulangara, et al. · Journal of Foodservice Business Research · 16
A comprehensive examination of factors influencing intention to continue usage of health and fitness apps: a two-stage hybrid SEM-ML analysis
2024 · Vinod Sharma, Ruchi Payal, et al. · Cogent Business & Management · 16
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Website stickiness: role of customer value, satisfaction, trust and habit
2021 · Kirti Dutta, Terjani Goyal · International Journal of Technology Marketing · 12
Bollywood induced international travel through the lens of the involvement construct
2020 · Bharath M. Josiam, Daniel L. Spears, et al. · Anatolia · 12
Applying the Theory of Planned Behavior to Understand Indian Housewives' Purchase Behavior towards Healthy Food Brands
2014 · Kirti Dutta, Swati Singh · SSRN Electronic Journal · 12
‘Namastey London’
2023 · Bharath M. Josiam, Daniel Spears, et al. · Routledge eBooks · 10
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Services : marketing, operations, and management
2009 · Vinnie Jauhari, Kirti Dutta · Oxford University Press eBooks · 9
A path model of antecedents of green purchase behaviour among Indian consumers
2017 · Vaishali Sethi, Manvinder Singh Tandon, et al. · International Journal of Public Sector Performance Management · 8
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Healthy Food Behavior and Celebrity Endorsement for Healthy Food Brands: A Study of Indian Housewives
2013 · Kirti Dutta, Swati Singh · SSRN Electronic Journal · 8
Bollywood induced international travel through the lens of the involvement construct
2021 · Bharath M. Josiam, Daniel L. Spears, et al. · Routledge eBooks · 6
Managing online distribution for tourism growth in India
2009 · Kirti Dutta, Kamal Manaktola · Worldwide Hospitality and Tourism Themes · 5
Integrated Marketing Communications
2016 · Kirti Dutta · 4
Navigating illness in a virtual world: the role of immersive technology across chronic care continuum – A scoping review
2026 · Ramakrishna Dantu, Mohammad Murad, et al. · International Journal of Medical Informatics · 3
Services Marketing: Text and Cases
2017 · Kirti Dutta, Vinnie Jauhari · 3
Attributes affecting the growth of online banking: a consumer perspective
2008 · Kirti Dutta, Urvashi Makkar · International Journal of Technology Marketing · 3
Sustainability and Green Practices in Restaurants: Dilemma in Adapting by QSRs in an Emerging Economy
2024 · Kirti Dutta, Kavita Gupta · Journal of Hospitality & Tourism Cases · 1
Works count: 40
Citation count: 803
H-index: 12
I10-index: 15
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