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Zita Mmamel
Observed names:
Mmamel Zita U,
Mmamel Zita U.,
Mmamel, Zita U,
Zita U Mmamel
Observed institutions:
University of Nigeria,
Chukwuemeka Odumegwu Ojukwu University,
Nnamdi Azikiwe University,
Chukwuemeka Odumegwu Ojukwu University, Igbariam Campus,
Michael Okpara University of Agriculture
OpenAlex ID:
A5031150491
Assessing multisensory attributes of malt drinks and consumer purchase decisions in South-Eastern Nigeria
2020
·
John C. Anetoh
, Victor O. Okolo
, et al.
·
Innovative Marketing
·
2
PDF
Determinants of Shopping Mall Patronage among Consumers in Enugu Metropolis
2019
·
Deborah P Okoro
, Victor O Okolo
, et al.
·
International Journal of Academic Research in Business and Social Sciences
·
2
PDF
Assessing the Relevance of Trade Fair in the Marketing of Industrial products in Nigeria (The Enugu Experience)
2017
·
Okolo, Victor O.
, Okolo, Joachin U.
, et al.
·
International Journal of Academic Research in Business and Social Sciences
·
2
PDF
Investigating the Effects of Customer Complaints and Feedback Management on Customer Satisfaction in Select Banks in Anambra State, Nigeria
2018
·
Ifeanyichukwu N Oranusi
, Victor O. Okolo
, et al.
·
Journals & Books Hosting (International Knowledge Sharing Platform)
·
1
PDF
Salesperson Behaviuor and Customers Satisfaction in the Hospitality Industry: an Exposition of Selected Restaurants in Enugu Metropolis
2022
·
Victor Okolo
, Zita Mmamel
·
Journal of Marketing Studies
PDF
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Works count:
7
Citation count:
8
H-index:
2
I10-index:
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