Author

Jianyu Ma

Observed names: Jianyu (Jenny) MA, Jianyu MA, Ma JianYu Ma JianYu, Ma, Jianyu

Institution: Shanghai Normal University

Observed institutions: Griffith University, Shanghai Normal University, Shanghai Institute of Tourism

ORCID: 0000-0003-2743-2527

Observed ORCID: 0000-0003-2743-2527

OpenAlex ID: A5031543813

Customer delight from theme park experiences

2013 · Jianyu Ma, Jun Gao, et al. · Annals of Tourism Research · 312

Delighted or Satisfied? Positive Emotional Responses Derived from Theme Park Experiences

2016 · Jianyu Ma, Noel Scott, et al. · Journal of Travel & Tourism Marketing · 137

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An evaluation of urban green space in Shanghai, China, using eye tracking

2020 · Jie Li, Zhonghao Zhang, et al. · Urban forestry & urban greening · 133

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From nature experience to visitors’ pro-environmental behavior: the role of perceived restorativeness and well-being

2023 · Hongmei Zhang, Xin Zhang, et al. · Journal of Sustainable Tourism · 70

Price Determinants of Airbnb Listings: Evidence from Hong Kong

2019 · Yuan Cai, Yongbo Zhou, et al. · Tourism Analysis · 66

Tourism destination advertising: effect of storytelling and sensory stimuli on arousal and memorability

2023 · Jianyu Ma, Noel Scott, et al. · Tourism Review · 62

How do Chinese travelers experience the Arctic? Insights from a hedonic and eudaimonic perspective

2020 · Yuan Cai, Jianyu Ma, et al. · Scandinavian Journal of Hospitality and Tourism · 47

Introduction: creating memorable experiences.

2017 · Ma JianYu Ma JianYu, Gao Jun Gao Jun, et al. · CABI eBooks · 11

Emotions derived from theme park experiences: The antecedents and consequences of customer delight

2013 · Jianyu Ma · 11

A Study of Shanghai Tourist Destination Brand Equity: Perspectives from Western Group Tourists

2022 · Li SHEN, Jianyu MA · Journal of Tourism Management Research · 2

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Customer delight from hospitality and tourism experience

2017 · Jianyu Ma, Noel Scott · Routledge eBooks · 2

A comparative study on value co-creation for experiential tourism and tangible products through e-commerce live-streaming

2025 · Bo Song, Hongda Xu, et al. · Journal of Hospitality and Tourism Technology · 1

Studies on Tourists’ City Space Images

2020 · Jun Gao, Jianyu Ma, et al. · Human dynamics in smart cities · 1

Cognition

2022 · Noel Scott, Jianyu Ma · Encyclopedia of Tourism Management and Marketing

The drivers of customer satisfaction, trust, commitment, and loyalty among Chinese customers

2020 · Jianyu Ma, Yun Chu · International Journal of Business and Systems Research

Motivational satisfaction and emotional outcomes from experiences.

2017 · Ma JianYu Ma JianYu · CABI eBooks

Conclusion: where to from here?

2017 · N. Scott, Gao Jun Gao Jun, et al. · CABI eBooks

The elicitation of emotions.

2017 · Ma JianYu Ma JianYu · CABI eBooks

Tourism visitor behaviour and culture differences: a review of the Australian and Chinese literature

2011 · Noel Scott, Peiyi Ding, et al.

Tourism planning and product design: a review of the Australian and Chinese Literature

2011 · Jun Gao, Noel Scott, et al.

Research on urban tourism development strategy.

2007 · Jun Gao, Jianyu Ma, et al.

Works count: 22

Citation count: 859

H-index: 9

I10-index: 9