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Brijesh Sivathanu

Observed names: Sivathanu Brijesh, Sivathanu, Brijesh
Institution: Christ University
Observed institutions: Pennsylvania State University, Symbiosis International University, Sri Balaji University, Pune, COEP Technological University, Christ University, Savitribai Phule Pune University
ORCID: 0000-0003-2505-9140
Observed ORCID: 0000-0003-2505-9140
OpenAlex ID: A5033736464
Adoption of AI-based chatbots for hospitality and tourism
2020 · Rajasshrie Pillai, Brijesh Sivathanu · International Journal of Contemporary Hospitality Management · 1,159
Adoption of artificial intelligence (AI) for talent acquisition in IT/ITeS organizations
2020 · Rajasshrie Pillai, Brijesh Sivathanu · Benchmarking An International Journal · 523
Shopping intention at AI-powered automated retail stores (AIPARS)
2020 · Rajasshrie Pillai, Brijesh Sivathanu, et al. · Journal of Retailing and Consumer Services · 510
Smart HR 4.0 – how industry 4.0 is disrupting HR
2018 · Brijesh Sivathanu, Rajasshrie Pillai · Human Resource Management International Digest · 444
Adoption of digital payment systems in the era of demonetization in India: An empirical study
2018 · Brijesh Sivathanu · Journal of Science and Technology Policy Management · 432
Artificial intelligence and HRM: identifying future research Agenda using systematic literature review and bibliometric analysis
2021 · Neelam Kaushal, Rahul Pratap Singh Kaurav, et al. · Management Review Quarterly · 250
Adoption of artificial intelligence (AI) based employee experience (EEX) chatbots
2023 · Rajasshrie Pillai, Yamini Ghanghorkar, et al. · Information Technology and People · 240
Students' adoption of AI-based teacher-bots (T-bots) for learning in higher education
2023 · Rajasshrie Pillai, Brijesh Sivathanu, et al. · Information Technology and People · 220
Adoption of AI-empowered industrial robots in auto component manufacturing companies
2021 · Rajasshrie Pillai, Brijesh Sivathanu, et al. · Production Planning & Control · 217
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Assessing the nexus of Generative AI adoption, ethical considerations and organizational performance
2024 · Nripendra P. Rana, Rajasshrie Pillai, et al. · Technovation · 204
Consumers’ adoption of artificial intelligence and robotics in hospitality and tourism sector: literature review and future research agenda
2022 · Pooja Goel, Neeraj Kaushik, et al. · Tourism Review · 203
Adoption of internet of things (IOT) based wearables for healthcare of older adults – a behavioural reasoning theory (BRT) approach
2018 · Brijesh Sivathanu · Journal of Enabling Technologies · 176
Adoption of internet of things (IoT) in the agriculture industry deploying the BRT framework
2020 · Rajasshrie Pillai, Brijesh Sivathanu · Benchmarking An International Journal · 158
Technology and talent analytics for talent management – a game changer for organizational performance
2019 · Brijesh Sivathanu, Rajasshrie Pillai · International journal of organizational analysis · 139
Factors Influencing Customers’ Apparel Shopping Intention in Metaverse
2023 · Rajasshrie Pillai, Brijesh Sivathanu, et al. · Journal of Computer Information Systems · 77
Customers' online shopping intention by watching AI-based deepfake advertisements
2022 · Brijesh Sivathanu, Rajasshrie Pillai, et al. · International Journal of Retail & Distribution Management · 73
Adoption of Industrial IoT (IIoT) in Auto-Component Manufacturing SMEs in India
2019 · Brijesh Sivathanu · Information Resources Management Journal · 65
An empirical study on entrepreneurial bricolage behavior for sustainable enterprise performance of startups
2019 · Brijesh Sivathanu, Rajasshrie Pillai · Journal of Entrepreneurship in Emerging Economies · 59
Assessing Factors Influencing Customers’ Adoption of AI-Based Voice Assistants
2024 · Surbhi Choudhary, Neeraj Kaushik, et al. · Journal of Computer Information Systems · 58
An empirical study on the adoption of M-learning apps among IT/ITeS employees
2018 · Rajasshrie Pillai, Brijesh Sivathanu · Interactive Technology and Smart Education · 54
Measure what matters: descriptive and predictive metrics of HRM-pathway toward organizational performance
2021 · Rajasshrie Pillai, Brijesh Sivathanu · International Journal of Productivity and Performance Management · 48
Factors Affecting Consumer Preference towards the Organic Food Purchases
2015 · Brijesh Sivathanu · Indian Journal of Science and Technology · 45
Unveiling virtual interactive marketplaces: Shopping motivations in the Metaverse through the lens of uses and gratifications theory
2025 · Rajasshrie Pillai, Brijesh Sivathanu, et al. · Journal of Business Research · 42
An Empirical Study on the Intention to Use Open Banking in India
2019 · Brijesh Sivathanu · Information Resources Management Journal · 39
Adoption of Online Subscription Beauty Boxes: A Behavioural Reasoning Theory (BRT) Perspective
2018 · Brijesh Sivathanu · Journal of Electronic Commerce in Organizations · 39
Works count: 59
Citation count: 5,858
H-index: 30
I10-index: 38
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