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Nurlida Binti Ismail

Observed names: Dr. Nurlida Ismail, N. Ismail, Nurlida Binti ISMAIL, Nurlida Ismail
Institution: Taylor's University
ORCID: 0000-0001-7436-7671
Observed ORCID: 0000-0001-7436-7671
OpenAlex ID: A5034538609
Perceived Risk Factors Affecting Consumers’ Online Shopping Behaviour
2019 · Kok Wai THAM, Omkar DASTANE, et al. · Journal of Asian Finance Economics and Business · 181
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Social Media Marketing and Customer Engagement: A Review on Concepts and Empirical Contributions
2019 · D. M. R. Dissanayake, A. Siriwardana, et al. · Kelaniya Journal of Management · 41
Factors of virtual influencer marketing influencing Generation Y consumers' purchase intention in Malaysia
2022 · Nurlida Ismail, Yoong Ruey Yap · International Journal of Internet Marketing and Advertising · 39
All gain and no pain? Impacts of different green human resource management practices on employee green behavior: Evidence from Chinese electric vehicle sector
2024 · Huirong Xie, Ree Chan Ho, et al. · Journal of Cleaner Production · 22
Techno-economic analysis of an HRES with fuel cells, solar panels, and wind turbines using an improved Al-Biruni algorithm
2023 · Bofan He, Nurlida Ismail, et al. · Heliyon · 22
Paid internet advertising (PIA) and frequency of apps-buying decisions: Insights from the retail enterprises in an emerging market
2018 · Sajad Rezaei, Maryam Emami, et al. · Journal of Enterprise Information Management · 14
The impact of digital empowerment on the economic openness of the textile industry in Keqiao based on a sustainable environment
2023 · Bofan He, Yao Chen, et al. · Heliyon · 10
Online Official Destination Promo Videos’ Informativeness and Comments’ Valence’s Effect on Visiting Intention to Risky Destinations
2022 · Dyuty Firoz, Saeed Pahlevan Sharif, et al. · Journal of Content Community and Communication · 6
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Is giving scholarship worth the effort?Loyalty among scholarship recipients
2015 · Nurlida Ismail · Educational Research and Reviews · 4
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The Impact of Brand Value Perception on Consumer Adoption Behavior of Distributed Energy Systems (DERs)
2024 · Yao Chen, Siyuan Zhang, et al. · Renewable Energy and Power Quality Journal · 3
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Social Media Marketing: An Empirical Review on Contents and Applications
2020 · A. Siriwardana, Nurlida Ismail · Sri Lanka Journal of Marketing · 3
Impact of Online Marketing Strategies on Brand Value and Purchase Intention in the Beer Industry: A Study of Internet-Based Promotions and Digital Advertising
2023 · Bofan He, Kimberley Khoo Kim Leng, et al. · International Conference on Computer Science and Emerging Technologies (CSET) · 1
Evaluating RMS based continuous S-Transform with deep learning for detecting and classifying voltage sag and swell
2021 · Kamarulazhar Daud, Syazreena Sarohe, et al. · IOP Conference Series Materials Science and Engineering · 1
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Corporate sports sponsorship: Exploring the relationships between consumer perception, consumer response and sponsor’s brand reputation – evidence from Malaysia
2016 · Ahmad Hambali, Bang Nguyen, et al. · Brunel University Research Archive (BURA) (Brunel University London) · 1
How Eco Label Credibility Social Norms and Price Premium Drive Circular Economy Product Adoption in Zhejiang China
2026 · Dan Tang, Ree Chan Ho, et al. · Research Square
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From Virtual Credibility to Luxury Purchase Intention: A Hybrid PLS-SEM–ANN Study of Chinese Generation Z
2026 · Nan Li, Nurlida Binti Ismail, et al. · Preprints.org
Evaluation of the new model of renewable energy economic growth under the background of big data
2026 · Bofan He, Nurlida Ismail, et al. · Journal of Engineering and Applied Science
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Beyond the Five Senses: A Systematic Review of Multisensory Integration in the Age of Experience
2026 · Aju Sam Kunnathu John, Dr. Nurlida Ismail, et al. · International journal of research and scientific innovation
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Retraction notice to “Four objective techno-economic generation expansion planning integrated with renewable sources using a novel power flow solution” [J. Build. Eng. 78 (2023) 107508]
2025 · Bofan He, Nurlida Ismail, et al. · Journal of Building Engineering
The Role of E-Commerce Platforms in Shaping Consumer Perception of Beer Brands and Purchase Intentions
2023 · Bofan He, Kimberley Khoo Kim Leng, et al. · International Conference on Computer Science and Emerging Technologies (CSET)
RETRACTED: Four objective techno-economic generation expansion planning integrated with renewable sources using a novel power flow solution
2023 · Bofan He, Nurlida Ismail, et al. · Journal of Building Engineering
Determination of RMS based Continuous S-Transform with Deep Learning for Detecting and Classifying Voltage Sag and Swell
2022 · Kamarulazhar Daud, Syazreena Sarohe, et al. · Book Publisher International (a part of SCIENCEDOMAIN International)
Works count: 22
Citation count: 348
H-index: 7
I10-index: 7
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