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Jin Xue
Observed name:
Jin XUE
Institution:
Suzhou Institute of Trade & Commerce
Observed institutions:
University of Macau,
Suzhou Institute of Trade & Commerce
ORCID:
0000-0003-3487-4737
Observed ORCID:
0000-0003-3487-4737
OpenAlex ID:
A5036414400
Investigating the live streaming sales from the perspective of the ecosystem: the structures, processes and value flow
2022
·
Jin Xue
, Matthew Tingchi Liu
·
Asia Pacific Journal of Marketing and Logistics
·
89
The mechanism leads to successful clickbait promotion in WeChat social media platforms
2021
·
Matthew Tingchi Liu
, Jin Xue
, et al.
·
Asia Pacific Journal of Marketing and Logistics
·
47
How does leader conscientiousness influence frontline staff under conditions of serious anxiety? An empirical study from integrated resorts (IRs)
2021
·
Jin Xue
, Ziying Mo
, et al.
·
Journal of Hospitality and Tourism Insights
·
22
Endorsement effectiveness of celebrities’ avatars: Evidence from multiple experiments
2025
·
Jin Xue
, Matthew Tingchi Liu
, et al.
·
Journal of Business Research
·
17
Social Media Presence Impacts AI Influencer’s Endorsement: An Empirical Evidence
2024
·
Sharon Xiao Wang
, Jin Xue
, et al.
·
Smart innovation, systems and technologies
·
3
The effect of disabled employees on consumer responses: the moderating role of AI
2025
·
Jin Xue
, Matthew Tingchi Liu
, et al.
·
Asia Pacific Journal of Marketing and Logistics
·
2
Exploring Factors Triggering Individual Knowledge Hiding at the eCommerce Operation Workplace
2022
·
Jin XUE
·
European Conference on Knowledge Management
·
2
PDF
Can AI replace the stars? The effectiveness of celebrity avatars in emotional connections
2026
·
Jin Xue
, Xuye Zhou
, et al.
·
European Journal of Marketing
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Works count:
8
Citation count:
182
H-index:
4
I10-index:
4
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