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Author

La Toya M. Russell

Observed names: L T M Russell, Russell, La Toya M.
ORCID: 0000-0002-7607-6322
Observed ORCID: 0000-0002-7607-6322
OpenAlex ID: A5036561470
Populence: Exploring Luxury for the Masses
2013 · Elad Granot, La Toya M. Russell, et al. · The Journal of Marketing Theory and Practice · 129
A socio-marketing analysis of the concept of cute and its consumer culture implications
2013 · Elad Granot, Thomas Brashear Alejandro, et al. · Journal of Consumer Culture · 71
International Marketing Ethics: A Literature Review and Research Agenda
2015 · Rajshekhar G. Javalgi, La Toya M. Russell · Journal of Business Ethics · 58
Student Perspectives on Generative AI Integration in Advertising Education
2025 · Heather Morgan, La Toya M. Russell, et al. · Journal of Advertising Education · 7
Grading in the Digital Age: AI Feedback Versus Professor Feedback
2026 · La Toya M. Russell, Andrew Zeiser, et al. · Journal of Marketing Education · 2
Entrepreneurial Marketing and Human Capital in Born Global Post-Entry Performance in Emerging Markets
2026 · Dominic Buccieri, La Toya M. Russell, et al. · Journal of Global Marketing
Human or Bot? How Tripartite Privacy Concerns Shape AI Service Adoption
2026 · La Toya M. Russell, Neleen Leslie-Piper · Association of Marketing Theory and Practice Conference (AMTP)
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Understanding the Life Satisfaction Gap in Political Consumerism: Buycotting vs. Boycotting
2026 · Neleen S Leslie-Piper, La Toya M. Russell · Association of Marketing Theory and Practice Conference (AMTP)
PDF
Small business and social media marketing: What role does ethics play?
2026 · Russell, La Toya M. · DigitalCommons - Kennesaw State University (Kennesaw State University)
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Beyond the Screen: Unveiling Ethical Dimensions of Consumer Relationships with Virtual Influencers
2026 · Morgan, Heather, Russell, La Toya M. · DigitalCommons - Kennesaw State University (Kennesaw State University)
Factors Influencing the Ethical Decisions of Small Business Owners and Managers in Emerging Markets: the Case of India
2019 · La Toya M. Russell · EngagedScholarship @ Cleveland State University (Cleveland State University)
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Ethical Issues of Small Business Owners: A Regional Perspective and a Conceptual Framework
2018 · L T M Russell · KnE Social Sciences
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Works count: 12
Citation count: 267
H-index: 4
I10-index: 3
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