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Cynthia Assaf
Observed name:
Assaf, Cynthia
Institutions:
Centre d'Etudes et de Recherches Appliquées à la Gestion,
Université Grenoble Alpes,
ESSCA School of Management
Observed institutions:
Centre d'Etudes et de Recherches Appliquées à la Gestion,
Université Grenoble Alpes,
ESSCA School of Management
ORCID:
0000-0002-7089-0905
Observed ORCID:
0000-0002-7089-0905
OpenAlex ID:
A5036668087
ESG investing: Does one score fit all investors’ preferences?
2024
·
Cynthia Assaf
, Jerome Monne
, et al.
·
Journal of Cleaner Production
·
59
Do political and social factors affect carbon emissions? Evidence from international data
2022
·
Mohammed Benlemlih
, Cynthia Assaf
, et al.
·
Applied Economics
·
54
Executive compensation and environmental performance: Evidence from CEO inside debt
2022
·
Mohammed Benlemlih
, Yiwei Li
, et al.
·
Energy Economics
·
33
Economic policy uncertainty and access to finance: An international evidence
2023
·
Mohammed Benlemlih
, Çiğdem Vural Yavaş
, et al.
·
International Journal of Finance & Economics
·
21
PDF
Does policy uncertainty affect non‐financial disclosure? Evidence from climate change‐related information
2023
·
Cynthia Assaf
, Mohammed Benlemlih
, et al.
·
International Journal of Finance & Economics
·
19
PDF
Gender and ESG investing: Same behavior but different motivations
2025
·
Cynthia Assaf
, Jérôme Monne
, et al.
·
International Review of Financial Analysis
·
10
Global corporate reputation: a projective qualitative approach from a customer perspective
2023
·
Chebli Youness
, Pierre Valette-Florence
, et al.
·
Qualitative Market Research An International Journal
·
7
Transforming scandals into entrepreneurial opportunities: The case of the hospitality industry
2023
·
Cynthia Assaf
, Gilles Grolleau
, et al.
·
Hospitality & Society
·
1
PDF
Identité, valeurs, transmission: L’influence de la marque sur l’expérience automobile
2022
·
Loïc Harriet
, Cynthia Assaf
·
La Revue des sciences de gestion/La Revue des sciences de gestion, Direction et gestion
·
1
Understanding Marketing Experiences with the AOL: The Case of Wine
2024
·
Loïc Harriet
, Cynthia Assaf
, et al.
·
Recherches en Sciences de Gestion
Enhancing User Engagement on Destination Brand Facebook Pages
2024
·
Chebli Youness
, Cynthia Assaf
, et al.
·
Developments in marketing science: proceedings of the Academy of Marketing Science
PDF
Améliorer l'engagement client sur les pages Facebook des marques de destinations touristiques
2023
·
Chebli, Youness
, Assaf, Cynthia
, et al.
·
HAL
PDF
Données, Produits, Valeurs : Le Shopper fait le plein
2023
·
Cynthia Assaf
, Loïc Harriet
·
Management & Prospective
Influence de la motivation generative dominante sur la perception agentique/ communalede comportements génératifs: Une comparaison interculturelle
2018
·
Assaf, Cynthia
·
HAL
Dépendance de la générativité aux variables sociodémographiques. Différences culturelles entre la France et le Liban
2018
·
Assaf, Cynthia
, Gavard-Perret, Marie-Laure
·
HAL
Generativity : re - examining its structure and its relation with sociodemographic variables in a French context through a concept ual and methodological approach
2018
·
Assaf, Cynthia
, Gavard-Perret, Marie-Laure
·
HAL
Mieux comprendre le concept de la générativité : dimensionnalité, mesure et influence de l’âge - Le cas du Liban
2018
·
Assaf, Cynthia
, Gavard-Perret, Marie-Laure
·
HAL
Integrating the Notion of “Generativity Desire” in the Elaboration of Persuasive Health Campaigns: An Extended Abstract
2017
·
Cynthia Assaf
·
Developments in marketing science: proceedings of the Academy of Marketing Science
Integrating the notion of ‘generativity desire’ in the elaboration of persuaive health campaigns
2016
·
Assaf, Cynthia
, Gavard-Perret, Marie-Laure
·
HAL
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Works count:
19
Citation count:
205
H-index:
7
I10-index:
6
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