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Frans Sudirjo

Observed names: Frans Sudirjo Frans Sudirjo, Sudirjo, Frans
ORCID: 0000-0002-9267-0823
Observed ORCID: 0000-0002-9267-0823
OpenAlex ID: A5036816345
Marketing Strategy in Improving Product Competitiveness in the Global Market
2023 · Frans Sudirjo · Journal of Contemporary Administration and Management (ADMAN) · 183
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Application of ChatGPT in Improving Customer Sentiment Analysis for Businesses
2023 · Frans Sudirjo, Karno Diantoro, et al. · Jurnal Teknologi Dan Sistem Informasi Bisnis · 110
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Pengaruh Kapabilitas Pemasaran, Digital Marketing Dalam Meningkatkan Kinerja Pemasaran UMKM Di Jawa Barat
2023 · Frans Sudirjo, Arief Yanto Rukmana, et al. · Jurnal Bisnisman Riset Bisnis dan Manajemen · 81
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The Influence of Generation Z Consumer Behavior on Purchase Motivation in E-commerce Shoppe
2023 · Frans Sudirjo, Luckhy Natalia Anastasye Lotte, et al. · Profit Jurnal Manajemen Bisnis dan Akuntansi · 60
The Influence of Online Customer Reviews and E-service Quality on Buying Decisions in Electronic Commerce
2023 · Frans Sudirjo, Ratnawati Ratnawati, et al. · Journal of Management and Creative Business · 53
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Application of The User Centered Design Method To Evaluate The Relationship Between User Experience, User Interface and Customer Satisfaction on Banking Mobile Application
2024 · Frans Sudirjo, Dominica Maria Ratna Tungga Dewa, et al. · Jurnal Informasi dan Teknologi · 46
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PENGARUH KOMITMEN ORGANISASI, MOTIVASI, KAPABILITAS DAN KEPUASAN KERJA TERHADAP KINERJA PEGAWAI (Studi Empirik Pada Inspektorat Kabupaten Pemalang)
2016 · Ida Respatiningsih, Frans Sudirjo · 35
Social Media, Consumer Motivation, And Consumer Purchase Decision For Fashion Consumers In Semarang District
2021 · Frans Sudirjo · Jurnal Manajemen · 28
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The Influence of Social Media Marketing and Brand Awareness on Cafe Yuma Bandung Purchase Decisions
2023 · Frans Sudirjo, I Nyoman Tri Sutaguna, et al. · Inisiatif Jurnal Ekonomi Akuntansi dan Manajemen · 26
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Analysis of The Influence of Hedonic Motivation, Digital Devices Ease of Use Perception, Benefits of Digital Technology and Digital Promotion on Intention to Use of Digital Wallets Consumers
2023 · Frans Sudirjo, Fahrina Mustafa, et al. · Jurnal Informasi dan Teknologi · 23
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The Role of ChatGPT in Enhancing the Information Search and Decision-Making Process of Travellers
2023 · Frans Sudirjo, Prety Diawati, et al. · Jurnal Minfo Polgan · 22
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The Measurement Analysis of Online Service Quality Toward State Banking Customers Using Structural Equation Modeling
2024 · Frans Sudirjo, Luh Komang Candra Dewi, et al. · Jurnal Informasi dan Teknologi · 21
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Analysis of The Influence of Customer Perceived Benefit, Ease of Use and Sales Promotion on The Decision to Use Digital Wallets for Shopeepay Customers
2023 · Frans Sudirjo, Helmy Syamsuri, et al. · Jurnal Sistim Informasi dan Teknologi · 21
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Understanding Psychological Dynamics in Consumer Decision-Making Processes in the Digital Marketing Era: A Review
2024 · Frans Sudirjo, Abu Muna Almaududi Ausat, et al. · Jurnal Penelitian Inovatif · 19
Analysis Of The Influence Of Consumer Behavior, Product Attributes And Brand Image On Purchasing Decisions Of Pharmaceutical Industry Products Consumers
2023 · Frans Sudirjo, Luh Komang Candra Dewi, et al. · JEMSI (Jurnal Ekonomi Manajemen dan Akuntansi) · 17
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Menuju Pemahaman yang Tepat Tentang Strategi Pemasaran: Tinjauan dan Agenda Penelitian Berbasis Bibliometrik-Mesin Terintegrasi
2023 · Frans Sudirjo, Syahrial Rachim Lubis, et al. · Sanskara Manajemen dan Bisnis · 17
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Assessing Factors Influencing Online Shopping Adoption Among Indonesian Consumers: A Quantitative Study
2023 · Frans Sudirjo, Indra Tjahyadi · West Science Interdisciplinary Studies · 17
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The Effect of Promotion, E-Service Quality and Price on Customer Satisfaction and Its Implication on Loyalty of Tokopedia Customers
2023 · Frans Sudirjo, Vivid Violin, et al. · JEMSI (Jurnal Ekonomi Manajemen dan Akuntansi) · 13
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Pengaruh Kualitas Produk Dan Iklan Terhadap Minat Beli Konsumen AMDK Amidis Di Semarang
2018 · Frans Sudirjo · 13
Exploring the Influence: A Bibliometric Analysis of Social Media Marketing in the Digital Era
2023 · Selvia Junita Praja, Frans Sudirjo, et al. · West Science Interdisciplinary Studies · 12
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Exploring the Impact of Social Media on Online Marketing Strategies in the Era of Information Technology: Challenges and Opportunities in Anticipation of the New Year
2023 · Frans Sudirjo, Chairul Anam, et al. · Jurnal Minfo Polgan · 11
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Purchasing Decision Behaviours of Health Insurance Products and The Determinants of Competitive Advantage
2023 · Frans Sudirjo, Sulistiyani Sulistiyani · Indonesian Journal of Business and Entrepreneurship · 11
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Application of The End User Computing Satisfaction Method to Analyze User Satisfaction Toward the Quality of Mobile Banking Services
2024 · Frans Sudirjo, Silvia Ekasari, et al. · Jurnal Informasi dan Teknologi · 10
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The Application of User Experience Questionnaire to Evaluate Customer Experience When Using Digital Platform to Purchase Flight Ticket in Two Travel and Ticketing Digital Companies
2024 · Frans Sudirjo, Rudy Max Damara Gugat, et al. · Jurnal Sistim Informasi dan Teknologi · 10
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Faktor-Faktor yang Mempengaruhi Perilaku Pembelian Konsumen secara Lintas Budaya
2023 · Frans Sudirjo · Jurnal Ekonomi dan Kewirausahaan West Science · 10
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Works count: 149
Citation count: 1,165
H-index: 17
I10-index: 26
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