Author

Christiana Yosevina Tercia

Observed names: Christiana Yosevina Tercia, Christiana Ratna Tercia, Christiana Tercia, Christiana Yosevina Ratna Tercia

Institution: Universitas Prasetiya Mulya

Observed institution: Universitas Prasetiya Mulya

ORCID: 0000-0001-8446-4256

Observed ORCID: 0000-0001-8446-4256

OpenAlex ID: A5038224365

Conveying pre-visit experiences through travel advertisements and their effects on destination decisions

2019 · Christiana Tercia, Thorsten Teichert, et al. · Journal of Destination Marketing & Management · 46

Mask wearing as a prosocial consumption behaviour during the COVID-19 pandemic: an application of the theory of reasoned action

2021 · Claire-Lise Ackermann, Haoye Sun, et al. · Journal of Marketing Management · 30

Storytelling in the communication of dark tourism

2022 · Christiana Tercia, Thorsten Teichert, et al. · Consumer Behavior in Tourism and Hospitality · 22

Cultural context in word-of-mouth activity: How consumers respond to monetary incentives in WOM

2016 · Christiana Yosevina Tercia, Thorsten Teichert · Asia Pacific Journal of Marketing and Logistics · 19

Studi Hubungan Kredibilitas Influencer, Parasosial, Nilai Merek, dan Niat Pembelian Produk Kosmetik

2020 · Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan, Tangerang, Banten 15339, Christania Angelica, et al. · Kajian Branding Indonesia · 15

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How Consumers Respond to Incentivized Word of Mouth: An Examination across Gender

2017 · Christiana Yosevina Tercia, Thorsten Teichert · Australasian Marketing Journal (AMJ) · 11

A bibliometric analysis and policy recommendation on Asian consumers’ green purchasing behavior

2025 · Prita Prasetya, I. Gede Mahatma Yuda Bakti, et al. · Discover Sustainability · 6

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Efek Komunikasi Media Sosial pada Persepsi Konsumen Gen Z terhadap Merk Streetwear Fashion Lokal di Indonesia

2023 · Jones Tan, Ken Sachio, et al. · Kajian Branding Indonesia · 5

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The Factors Affecting Cooperation and the Moderating Effect of Technological Turbulence

2021 · Arthur Tunggul Siahaan, Eko Suhartanto, et al. · International Research Journal of Business Studies · 2

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Reveal or Conceal? Decoding Familiness Identity for Hotel Branding Success

2024 · Christiana Yosevina Tercia, Thorsten Teichert, et al. · SSRN Electronic Journal

Perbandingan Penggunaan Branded Emoticon yang Mengandung Kelucuan di Dua Negara

2021 · Sekolah Bisnis dan Ekonomi, Universitas Prasetiya Mulya, Kampus BSD, BSD City Kavling Edutown I.1, Jl. BSD Raya Utama, BSD City, Kec. Pagedangan, Tangerang, Banten 15339, Calista Calista, et al. · Kajian Branding Indonesia

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Intensi Pembelian Tiket pada Aplikasi PT Kereta Api Indonesia

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To Whom Should I Send it? Sender Perspective on Incentivized Word of Mouth

2020 · Christiana Yosevina Tercia, Thorsten Teicher · International Research Journal of Business Studies

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Consumer Intention to Participate in Mobile Based Word-of-Mouth Activities : the Role of Incentive and Tie-Strength from Senders and Receivers Perspectives

2015 · Christiana Ratna Tercia

Works count: 14

Citation count: 156

H-index: 6

I10-index: 6