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Binod Sinha

Observed names: BINOD SINHA, Binod Kumar Sinha
Observed institution: Sri Balaji University, Pune
ORCID: 0000-0002-7392-7179
Observed ORCID: 0000-0002-7392-7179
OpenAlex ID: A5039158925
The Viral Effect: Unpacking the Influence of Viral Marketing Campaigns on Generation Z’s Purchase Intentions
2025 · Prakash Singh, Lokesh Arora, et al. · SAGE Open · 10
Impact of Stock Trading Apps on Indian Millennial Consumer Behavior in the Stock Market
2022 · Chinmay Sumant, Vinayak Bhavsar, et al. · International Conference on Decision Aid Sciences and Applications (DASA) · 6
E-Word of Mouth and Restaurant-goers: an Empirical Study on the Influence of e-WOM on the Selection of Restaurants
2023 · Meghna Singh, Anam Fatma, et al. · International Conference on Cyber Management and Engineering (CyMaEn) · 5
Comparative Analysis of Top Payment Apps in India - By Studying Customer Satisfaction
2022 · Pragya Tiwari, Vinayak Bhavsar, et al. · International Conference on Decision Aid Sciences and Applications (DASA) · 3
Touch Influencing Purchases: The Role of Haptic Technology in Retail
2025 · Vimal Bhatt, Anam Fatma, et al. · International Journal of Human-Computer Interaction · 2
A Study on the Customer Buying Behaviour on E-Commerce Websites with Respect to Electronics during Covid-19
2023 · Arati Unni, Satya Nand, et al. · International Conference on Cyber Management and Engineering (CyMaEn) · 1
A Study on the Impact of COVID-19 on Students and their Perception of e-Learning via MyCaptain App
2022 · Vimal Bhatt, Binod Sinha, et al. · International Seminar on Application for Technology of Information and Communication (iSemantic) · 1
MOOCs - One Size Does Not Fit All
2022 · Archana Shrivastava, Ashish Shrivastava, et al. · Interdisciplinary Research in Technology and Management (IRTM) · 1
Selection of Reorder Point When Demand Is Variable and Also Lead Time Is Variable With Different Significance Level to Demand Deviation & Lead Deviation
2019 · VINAYAK R. BHAVSAR, BINOD SINHA · INTERNATIONAL JOURNAL OF MANAGEMENT · 1
Beyond the Prescription: An Analysis of Patient Intentions Toward Functional Nutrition using Theory of Planned Behavior
2026 · Surabhi Agarwal, Binod Sinha · International Journal of Drug Delivery Technology
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Evaluating the Role of AI and IoT in Supply Chain Efficiency Optimization
2025 · Vimal Bhatt, Anam Fatma, et al. · International Seminar on Intelligent Technology and Its Applications
Examining the influence of multidimensional health knowledge on consumer preferences for functional foods
2025 · Surabhi Agarwal, Binod Sinha · International Journal of Research in Marketing Management and Sales
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Measuring Student Satisfaction: A Study of MOOC Videos Created with RightScripts
2025 · Ganesh Chandrakant Lokhande, Sushobhan Patankar, et al. · Lecture notes in educational technology
The Empirical Study on Addiction Towards Smartphone Games on Smart Generation Players of School and Colleges
2024 · Harshit Kumar Gupta, Binod Sinha, et al. · International Conference on Decision Aid Sciences and Applications (DASA)
A Study on Students’ Satisfaction toward MOOCs Concerning Management Education
2024 · Aniruddha Khedkar, Anam Fatma, et al. · International Seminar on Application for Technology of Information and Communication (iSemantic)
Assessing the Perception of Consumers Towards Smart Tourism Destination
2023 · Prateek Methi, Anam Fatma, et al. · International Seminar on Application for Technology of Information and Communication (iSemantic)
Decoding e-WOM: Unravelling Its Role in Driving Purchase Intentions on E-commerce Websites
2023 · Shruti Jain, Anam Fatma, et al. · International Conference on Decision Aid Sciences and Applications (DASA)
Intelligent Agricultural Management System Based on IoT: Opportunities and Challenges
2022 · Vimal Bhatt, Pankaj Pathak, et al. · International Conference on Data Analytics for Business and Industry (ICDABI)
Strategic Planning for an Engineering Institute: A Case Study of Rajarambapu Institute of Technology, Sakharale
2014 · Sushma S. Kulkarni, A. C. Attar, et al. · Springer eBooks
Shopping Mall and Retail 2011 in India: A Researchers’ Perspectives
2011 · Binod Sinha · Asian Journal of Management
Branding Strategy in Rural Markets in India
2010 · Binod Sinha
Works count: 21
Citation count: 30
H-index: 3
I10-index: 1
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