Get started
Author

Princi Gupta

Institution: JECRC University
Observed institution: JECRC University
ORCID: 0009-0005-4315-6755
Observed ORCID: 0009-0005-4315-6755
OpenAlex ID: A5041358656
Understanding Consumer Behavior in Virtual Ecosystems: Adoption of Immersive Technologies in Metaverse Among Consumers
2023 · Princi Gupta · Advances in marketing, customer relationship management, and e-services book series · 9
AI-Enabled Guest Experience
2024 · Princi Gupta, Renu Pareek · Routledge eBooks · 7
Unleashing Human Capital Analytics for Data‐Driven Workforce Management
2025 · Princi Gupta, Deepa Gupta, et al. · Wiley eBooks · 6
Strategic Integration of Sustainability in Talent Acquisition and Employer Branding: Advancing Competitive Edge and Social Responsibility
2025 · Princi Gupta, Astha Gupta · WORLD SCIENTIFIC eBooks · 2
Synergizing Success: Harnessing AI-Infused Business Intelligence to Propel Exponential Business Growth
2024 · Princi Gupta · Advances in business information systems and analytics book series · 2
Examining the Paradigm-Shifting Potential of ChatGPT With AI-Enabled Chatbots in Teaching and Learning: Shaping University 4.0 System
2024 · Princi Gupta · Advances in computational intelligence and robotics book series · 1
CRM in the Era of Precision Marketing: Enabling Customer-Centric Strategies for Enhanced Engagement
2026 · Princi Gupta, Vasco Santos · IGI Global eBooks
Re-Shaping Retailing With Omni-Channel Retailing in the Digital Era
2025 · Princi Gupta · IGI Global eBooks
Decoding Emotions in the Digital Age Through Sentiment Analysis for Customer Service Innovation
2025 · Princi Gupta · Advances in computational intelligence and robotics book series
Metaverse Integration in Healthcare: Catalyst for Transformation or Fleeting Fad?
2024 · Princi Gupta · Advances in human and social aspects of technology book series
Understanding Entrepreneurial Aspirations among Youth in India: A Focus on Key Drivers and Challenges
2023 · Laveena Pareek, Princi Gupta, et al. · Zenodo (CERN European Organization for Nuclear Research)
Consumer Big Data Analytics: A Treasure for Businesses in the Socio-Digital Era
2022 · Princi Gupta, Risha Khandelwal · Advances in marketing, customer relationship management, and e-services book series
New Trade Frontiers Between India and Australia: Challenges and Opportunities Post COVID-19
2022 · Risha Khandelwal, Princi Gupta · Advances in finance, accounting, and economics book series
Works count: 13
Citation count: 27
H-index: 3
I10-index:
Year
Topic
Type