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Shuvam Chatterjee

Observed names: Chatterjee, Shuvam, S. Chatterjee
ORCID: 0000-0003-0948-1923
Observed ORCID: 0000-0003-0948-1923
OpenAlex ID: A5044551934
The Impact of Social Media Marketing on Consumer Engagement in Sustainable Consumption: A Systematic Literature Review
2022 · Paweł Bryła, Shuvam Chatterjee, et al. · International Journal of Environmental Research and Public Health · 161
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Consumer Adoption of Electric Vehicles: A Systematic Literature Review
2022 · Paweł Bryła, Shuvam Chatterjee, et al. · Energies · 136
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Improved Ratio and Product Exponential Type Estimators
2011 · Lakshmi N. Upadhyaya, Housila P. Singh, et al. · Journal of Statistical Theory and Practice · 60
Sub-Conscious Decision Mapping and Network Framework for Retail Market Consumption
2020 · Shuvam Chatterjee, Aritra Kundu · Indian Journal of Marketing · 13
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Innovation and trends in olfactory marketing: A review of the literature
2022 · Shuvam Chatterjee, Paweł Bryła · Journal of Economics and Management · 12
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A Generalized Family of Transformed Ratio-Product Estimators for Variance in Sample Surveys
2013 · Rohini Yadav, Lakshmi N. Upadhyaya, et al. · Communication in Statistics- Theory and Methods · 12
Olfactory branding: a new trend for defining brands through smell - a case of ITC Sonar Hotel in Kolkata, India
2015 · Shuvam Chatterjee · International Journal of Trade and Global Markets · 10
A generalized family of transformed ratio-product estimators in sample surveys
2011 · Lakshmi N. Upadhyaya, Housila P. Singh, et al. · Model Assisted Statistics and Applications · 8
Cross-cultural differences in the effects of the ambient scent on in-store behavior: the role of companionship
2024 · Shuvam Chatterjee, Pawel Bryla, et al. · DECISION · 7
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Mapping consumers’ semi-conscious decisions with the use of ZMET in a retail market setup
2023 · Shuvam Chatterjee, Pawel Bryla · DECISION · 7
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Olfactory marketing and market innovation: a systematic literature review and agenda for future research direction
2022 · Shuvam Chatterjee · International Journal of Management Concepts and Philosophy · 7
Social Marketing for a Healthy Diet: A Systematic Literature Review
2025 · Shuvam Chatterjee, Paweł Bryła, et al. · Nutrition Reviews · 6
Consumer satisfaction attribute mapping in hospitality industry through ZMET
2019 · Shuvam Chatterjee, Mrinalini Pandey · International Journal of Business Innovation and Research · 4
Brand Loyalty on the Basis of Olfactory Techniques Using Discriminant Analysis: A Case of Cafe Coffee Day Store in Kolkata, India
2017 · Shuvam Chatterjee · Academy of Marketing Studies journal · 4
A Study on Ambient Advertising: Marketing Novelty Going Bust
2011 · Shuvam Chatterjee · Research Journal of Social Science & Management · 4
Almost unbiased ratio and product type exponential estimators
2013 · Rohini Yadav, Lakshmi N. Upadhyaya, et al. · Statistics in Transition New Series · 3
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A general procedure of estimating the population variance when coefficient of variation of an auxiliary variable is known in sample surveys
2012 · Rohini Yadav, Lakshmi N. Upadhyaya, et al. · Quality & Quantity · 3
Improved separate ratio exponential estimator for population mean using auxiliary information
2011 · Rochini Yadav, Lakshmi N. Upadhyaya, et al. · RePEc: Research Papers in Economics · 3
Olfactory marketing as a technological innovation tool for the Indian retail industry - a study of Shoppers Stop retail store in Kolkata, India
2024 · Shuvam Chatterjee, Pawel Bryla · International Journal of Indian Culture and Business Management · 2
Uncovering hidden retail attributes through consumer emotions: a ZMET-based qualitative study
2025 · Shuvam Chatterjee, Pawel Bryla · DECISION · 1
Tourists' attribution and ambiance scents in tourism destination brands
2024 · Shuvam Chatterjee, Mahmoud Ibraheam Saleh · Middle East J of Management · 1
Negotiating AI integration in higher education curricula: Coping behaviour or career opportunity?
2026 · Sandeep Kumar Dey, Haywantee Ramkissoon, et al. · Social Sciences & Humanities Open
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The psychological impact of fragrance on emotional experiences and intimacy in romantic couples
2026 · Natalia Woźniak, Shuvam Chatterjee · Discover Psychology
Influences of Demographics on Fragrance Marketing Purchase Behavior: A Cross-Cultural Investigation
2025 · Shuvam Chatterjee, Pawel Bryla, et al. · Springer proceedings in business and economics
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Tourists’ attribution & ambiance scents in tourism destination brands
2023 · Shuvam Chatterjee, Mahmoud Ibraheam Saleh · Middle East J of Management
Works count: 29
Citation count: 464
H-index: 8
I10-index: 7
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