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Edin Güçlü Sözer

Observed names: EDİN GÜÇLÜ SÖZER, Edin Guclu Sozer, Edin GÜÇLÜ SÖZER, Edin Güçlü SÖZER, Edin Sözer, Sözer, Edin Güçlü, Sözer, Edin güçlü
Institution: Okan University
ORCID: 0000-0003-4984-4629
Observed ORCID: 0000-0003-4984-4629
OpenAlex ID: A5044561625
How Does Customer Experience Shape the Attitude Towards and Intention to Brand Switching
2018 · EDİN GÜÇLÜ SÖZER, MUSTAFA EMRE CİVELEK · Journal of Business Research - Turk · 16
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The Effect of Dynamic Pricing on Holiday Purchase Intentions: Moderated Mediation Role of Perceived Risk
2019 · Edin Güçlü SÖZER · Advances in Hospitality and Tourism Research (AHTR) · 15
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The Effect of Message Valence on e-WoM Spread: A Moderated Mediation Analysis
2019 · Edin Guclu Sozer · Business and Economics Research Journal · 14
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1. The effects of green marketing practices on green equity and customer tolerance
2020 · Edin Guclu Sozer · Pressacademia · 11
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Customer Based Brand Tolerance (cbbt): Scale Development and Validation
2019 · Edin Güçlü SÖZER · Business And Management Studies An International Journal · 11
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Strategic Excellence in Post-Digital Ecosystems: A B2C Perspective
2018 · Edin Güçlü Sözer, Civelek · Zea Books · 8
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Relationship Marketing and Customer Based Brand Tolerance (CBBT): An Integrative Approach
2020 · Edin Güçlü Sözer · International Journal of Economics and Management Studies · 7
The Determinants of Green Purchasing in the Hospitality Sector: A Study on the Mediation Effect of LOHAS Orientation
2024 · Edin Sözer, Mustafa Emre Civelek, et al. · Sustainability · 6
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The Effect Of Consumer Based Brand Equity On Brand Reputation
2017 · Sözer, Edin Güçlü, Civelek, Mustafa Emre, et al. · Zenodo (CERN European Organization for Nuclear Research) · 6
Cognitive, Perceptual and Behavioral Effects of Neuro-stimuli: a Study on Packaged Food Products
2020 · Merve İŞERİ UZUNOĞLU, Edin Güçlü SÖZER · Business And Management Studies An International Journal · 5
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Determinants and Outcomes of Mobile App Usage Intention of Gen Z: a Cross Category Assessment
2020 · Edin Güçlü SÖZER · Beykoz Akademi Dergisi · 5
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Electronic Word of Mouth (e-WoM): Is it an Effective Tool for ReVitalizing the Relationship between a Brand and Its Ex-Customers
2018 · Edin Güçlü Sözer · Journal of Business Research - Turk · 5
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The Determinants of Intention to Shop Online and Effects of Brand Equity on E-store Patronage
2013 · Murat CEMBERCI, Mustafa Emre CIVELEK, et al. · Journal of Global Strategic Management · 5
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İnternet ticareti : yeni ekososyal sistem ve ticaret noktaları
2003 · Mustafa Emre Civelek, Edin Güçlü Sözer · 5
Buyer Platform Experience (PLX) in Online Marketplaces: Scale Development, Validation, and the Salience of Variety, Competitive Pricing, Service Excellence, and Promotion
2025 · Celal Teoman Metehan, Edin Güçlü Sözer, et al. · SAGE Open · 4
The Mediator Role of Brand Image in the Effect of Product Knowledge on Brand Loyalty: A Study on Mobile Phone Brands
2024 · Yasmine RHAZAOUI, Edin Güçlü SÖZER, et al. · Business and Economics Research Journal · 4
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The role of services mix and value-based benefits on customer switching intention: A study on online food delivery services platforms
2023 · Edin Güçlü Sözer, İbrahim Uzpeder, et al. · Business And Management Studies An International Journal · 3
The Effect of Social Media Mix on Brand Switching Intention: The Mediating Role of Risk Perception
2019 · Edin Güçlü Sözer · Journal of Yaşar University · 3
The Interaction of Crowd, Message Content and Message Frame on Generating Purchase Intentions in Retailing
2019 · Edin Güçlü Sözer · Yönetim Bilimleri Dergisi · 2
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Fayda Algısının Çevrimiçi Alışveriş Bağlamında Tüketici Bazlı Marka Değeri Üzerindeki Etkisi
2018 · EDİN GÜÇLÜ SÖZER · Ege Akademik Bakis (Ege Academic Review) · 2
The effect of mobile AR apps on purchase intentions of retail consumers: a study on the mediating role of perceived risk
2021 · Edin Guclu Sozer · Pressacademia · 1
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Do Hedonic Cues on Product Packages Influence Consumer Behavior A Study on Utilitarian Retail Food Products
2020 · Edin Güçlü Sözer, Merve İşeri Uzunoğlu · Journal of Tourism and Gastronomy Studies · 1
What about the Post-Scarcity Period? The Latent Effects of Scarcity Promotions
2020 · Edin Güçlü Sözer · Pazarlama ve Pazarlama Araştırmaları Dergisi · 1
The Effect of Reviewer Origin on Booking Intentions in Tourism Industry: the Moderating Role of Review Valence
2019 · Edin Güçlü SÖZER · Business And Management Studies An International Journal · 1
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How Do Country of Know-how and Country of Personnel Affect Service Evaluations: a Categorical Comparison
2019 · Edin Güçlü Sözer · Istanbul Ticaret Üniversitesi Sosyal Bilimler Dergisi · 1
Works count: 38
Citation count: 150
H-index: 7
I10-index: 5
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