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Lauren Hayden

Observed names: Hayden, L, Hayden, Lauren
ORCID: 0000-0002-3320-3221
Observed ORCID: 0000-0002-3320-3221
OpenAlex ID: A5046525901
Computational Methods for Improving the Observability of Platform-Based Advertising
2024 · Daniel Angus, Lauren Hayden, et al. · Journal of Advertising · 21
Observing “tuned” advertising on digital platforms
2024 · Nicholas Carah, Lauren Hayden, et al. · Internet Policy Review · 18
PDF
The Mobile Observation of Advertising Toolkit: A Tool for Understanding Ephemeral and Sequenced Social Media Data
2026 · Abdul Obeid, Daniel Angus, et al. · Computational Communication Research · 1
Sequences, funnels, and loops: Observing the form of social media platform advertising
2026 · Lauren Hayden
Online ads are becoming harder to spot – but we’re not powerless to stop it
2026 · Daniel Angus, Nicholas Carah, et al. · The Conversation
21 197Advertising and Branding
2025 · Lauren Hayden, Nicholas Carah · De Gruyter eBooks
Screenshot Methodologies to Collect and Analyse Social Media Platform Advertising
2025 · Lauren Hayden, Nicholas Carah, et al. · AoIR Selected Papers of Internet Research
PDF
Algorithmic Gossip in Young People’s Accounts of ‘unhealthy’ Advertising on Social Media
2025 · Brady Robards, Nicholas Carah, et al. · AoIR Selected Papers of Internet Research
PDF
ADM+S Working Paper Series: The Australian Ad Observatory Technical and Data Report
2024 · Angus, D, Obeid, AK, et al. · Minerva Access (University of Melbourne)
Exploring Facebook’s “why Am I Seeing This Ad” Feature: Meaningful Transparency or Further Obfuscation?
2023 · Daniel Angus, Jean Burgess, et al. · AoIR Selected Papers of Internet Research
PDF
How dark is ‘dark advertising’? We audited Facebook, Google and other platforms to find out
2022 · Nicholas Carah, Daniel Angus, et al. · The Conversation
Works count: 12
Citation count: 41
H-index: 2
I10-index: 2
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